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List of Corporate Social Strategists for 2011 (Buyer/Brand Side)

Categories: Career, Industry Index, Social MediaPosted on January 7th, 2011

Editorial Note: We’re working hard on getting this updated, please forgive me in advance if anyone is missing, I don’t mean to offend, and will update as quickly as possible from your comments. I tend to wait for submissions in comments or I ask strategists I know before putting them on this list. We’ve cleansed the 2010 list, and removed a few dozen folks who have changed career paths, or have switched companies

Updates:

  • Jan 10th: I’ve received a few messages with questions about the scope. This list is on the ‘buyer’ or ‘brand’ side, not on the vendor side as it’s hard to manage that additional group. Given I have limited resources to manage this growing industry, I’m choosing to focus on the buyers (but that’s what I’ve always done on this blog for the last 5 years). As a result, I’ve updated the title on this blog post to indicate that, I hope it helps.
  • Jan 18th: Did more updates, took 1.5 hours, combing through comments and WordPress, as it sometimes withholds comments with links. It’s not complete, but a work in progress.
  • Jan 19th: Responded to all comments and added more folks, I think I’m caught up to date for now.
  • Jan 31st: Added a handful of other submissions, responded to all comments.
  • Feb 13th: I’ve invested a few hours updating and responded to all comments below and found additional from previous reports I’ve now added.
  • Feb 20th: A handful of updates, submissions are slowing down.
  • March 20th:  More updates made (I uncovered some comments held by wordpress), and I posted some stats about this growing list.
  • March 27th: Added over a dozen more folks (see comments) and added new category “Industrial” as a catch all for mining, metals, construction, and maybe agriculture as this spans many industries.
  • April 3: Continued updates
  • April 12: More updates
  • May 1: Continued updates, modified “Distinguished Alumni”

The Corporate Social Strategist Definition: The Corporate Social Strategist is the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies. While this position doesn’t exist officially by title in every corporation today, this role will become pervasive in the coming years, just as leaders who manage the corporate website have become essential. To fully understand this role, please read our research report on their role where we surveyed 140 of these roles, and interviewed over 50 professionals. (Source, Altimeter Research)  On personal note, I had this role at Hitachi in 2005-2007.


Related Resources:


List of Corporate Social Strategists for 2011

Airline

Automotive

Business Services

Chemicals

Consumer Product Goods

Educational Services

Electronics, Devices, Mobile

Energy

Financial Services

Health and Life Sciences

Hospitality, Food Service

Industrial: Mining, Metals, Construction

Government, Armed Services

Media and Entertainment

Retail

Technology: Hardware, Networking, Component, Computer, Devices

Technology: Software, Internet

Telecommunications


Distinguished Alumni
The following honorable strategists have since moved on from their post during the course of 2011, we acknowledge their service here:


Research Report: About the Career Path of The Corporate Social Strategist
If you want to understand the profile, spending, desires, aspirations, challenges, and future of this role, read this research report, which involved over 50 interviews and surveyed 140 corporate social strategists.


How to be listed: first, read carefully
In a world of noise, curation becomes very valuable, as a result, there are very specific requirements for this list, which include:

  1. You must have a public LinkedIn profile page, as this is one of the best way to verify employment. Please leave URL
  2. The profile indicates that social media is part of your full time employee role at the corporation–not just for personal or casual use.
  3. You must work at an enterprise class corporation with more than 1000 employees.
  4. Must be on brand/buyer side –not vendor or agency side
  5. You’ll kindly leave a comment below with the submission for review.
  6. Due to excess volume, submissions by Twitter and emails or other channels will not be included, kindly leave a comment in this centralized area below.
  7. Still not satisfied?  You’re welcome to create you own list and I’ll link to it.  (This is the culmination of years of work, and has involved a team of people to compile).

Thanks to Anita Wong for assistance with data vetting.

  • http://twitter.com/DenhartJ Jay Denhart

    Why only Brand side listings?

  • http://www.web-strategist.com/blog/2010/01/30/list-of-corporate-social-media-strategists-in-2010/ List of Corporate Social Media Strategists, Corporate Community Managers in 2010 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] Update Jan 7, 2011: I am no longer updating this list, instead, find the more updated list for 2011 for Corporate Social Strategists. [...]

  • http://topsy.com/www.web-strategist.com/blog/2011/01/07/list-of-corporate-social-strategists-for-2011/?utm_source=pingback&utm_campaign=L2 Tweets that mention List of Corporate Social Strategists for 2011 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing — Topsy.com

    [...] This post was mentioned on Twitter by Jeremiah Owyang and others. Jeremiah Owyang said: List of Corporate Social Strategists for 2011 (Work in Progress) http://t.co/zt642o6 [...]

  • Lisa

    Great post, Jeremiah. You saved me so many phone calls. Thank you.

  • http://web-strategist.com/blog Jeremiah Owyang

    In general Jay, I’m focused on buyer side in my research. I also can’t process the millions of consultants and thousands of agencies.

  • http://www.lisacast.com Lisa Padilla

    Nice list. I would personally recommend Bob Duffy, Ken Kaplan, Shwen Ghee, and Ian Kennedy.

  • http://web-strategist.com/blog Jeremiah Owyang

    Bob, Ken, and Ian are on the list. Do you have a LinkedIn for Shwen.

    Hope you’re well Lisa, I’ve not run into you in a while!

  • Jane Price

    Don’t forget Ekaterina Walter, Intel, social media strategist. She is in great company with others from Intel already listed.

  • http://www.lisacast.com Lisa Padilla

    No, I know they are on your list, include Shwen (Shwen Gwee, Lead New Media Communications, Vertex Pharmaceuticals), I was just noting that I personally would give them a thumbs up.

    I’m good, and things are great. See you again soon, no doubt. :)

  • http://web-strategist.com/blog Jeremiah Owyang

    Funny you said that, as I was just about to add her, I’ve spent time with her, she is top stuff!

  • http://web-strategist.com/blog Jeremiah Owyang

    Lisa. I know many of them, and that’s one of the worst ways to get ahold of them. Remember, they trust each other the most.

  • http://web-strategist.com/blog Jeremiah Owyang

    Lisa. I know many of them, and that’s one of the worst ways to get ahold of them. Remember, they trust each other the most.

  • http://web-strategist.com/blog Jeremiah Owyang

    Lisa. I know many of them, and that’s one of the worst ways to get ahold of them. Remember, they trust each other the most.

  • http://web-strategist.com/blog Jeremiah Owyang

    Lisa. I know many of them, and that’s one of the worst ways to get ahold of them. Remember, they trust each other the most.

  • http://web-strategist.com/blog Jeremiah Owyang

    Lisa. I know many of them, and that’s one of the worst ways to get ahold of them. Remember, they trust each other the most.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’ve now added Shwen, thanks for the submission.

    Looking forward to seeing you soon, thanks Lisa

  • http://web-strategist.com/blog Jeremiah Owyang

    I’ve now added Shwen, thanks for the submission.

    Looking forward to seeing you soon, thanks Lisa

  • http://web-strategist.com/blog Jeremiah Owyang

    I’ve now added Shwen, thanks for the submission.

    Looking forward to seeing you soon, thanks Lisa

  • http://www.gautamblogs.com Gautam Ghosh

    How about Shiv Singh of PepsiCo?

    And I think Shashi’s employer is Network Solutions and not “Swami” Network Solutions :-)

  • http://www.facebook.com/people/Jeremiah-Owyang/503291522 Jeremiah Owyang

    Shiv runs digital, which includes social and a lot more. I have the social lead there, Bonin.

  • http://twitter.com/FarmerFunster Johnathan Reid

    Shwen was already on the list – you’ve now added him on again and he shows twice…

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks John. corrected.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks John. corrected.

  • http://www.micheleficara.com/2011/01/08/la-lista-dei-migliori-social-media-strategist-per-il-2011/ La lista dei migliori Social Media Strategist per il 2011 | analogica_mente // digitale

    [...] List of Corporate Social Strategists for 2011 « Web Strategy by Jeremiah Owyang | Social Media, Web…. [...]

  • http://www.comunidadenlared.com/2011/01/08/el-social-strategist-definicion-y-lista-elaborada-por-jeremiah-owyang/ El ” social strategist”: definición y lista elaborada por Jeremiah Owyang. | Comunidad en la Red

    [...] Jeremiah Owyang acaba de publicar un post extremadamente interesante sobre la figura del “social strategist” y su rol dentro de la [...]

  • Rick Martin

    Mike Kelly, Social Media Director at American Licorice should be on your list

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Rick, is this a company with over 1k employees? That’s a requirement.

  • http://twitter.com/deanna24 Deanna Govoni

    Deanna Govoni, Social Media Marketing Manager, Cisco

    Thanks, Jeremiah! :-)

  • http://twitter.com/deanna24 Deanna Govoni

    Deanna Govoni, Social Media Marketing Manager, Cisco

    Thanks, Jeremiah! :-)

  • http://web-strategist.com/blog Jeremiah Owyang

    I had you on the previous list Deanna, not sure how you fell off. I put you back on, sorry for the hassle, welcome back!

  • http://web-strategist.com/blog Jeremiah Owyang

    I had you on the previous list Deanna, not sure how you fell off. I put you back on, sorry for the hassle, welcome back!

  • http://twitter.com/iamreff iamreff

    Thanks for doing this Jeremiah!
    John Refford, VP Strategic Marketing Technologies, Natixis Global Associates

  • Maria Amezaga

    Jeremiah thanks for putting this list together. I’ve noticed though ther’s no mention of The Energy or Oil Gas Industry?
    Regards,
    Maria Amezaga, Global Social Media Advisor – SHELL

  • Maria Amezaga

    Jeremiah thanks for putting this list together. I’ve noticed though ther’s no mention of The Energy or Oil Gas Industry?
    Regards,
    Maria Amezaga, Global Social Media Advisor – SHELL

  • Maria Amezaga

    Jeremiah thanks for putting this list together. I’ve noticed though ther’s no mention of The Energy or Oil Gas Industry?
    Regards,
    Maria Amezaga, Global Social Media Advisor – SHELL

  • Carol Pearson

    I recommend Rick Mans, Social media strategist for Capgemini & Community Manager – nl.linkedin.com/in/rickmans

  • http://www.jodiontheweb.com/ jodiontheweb

    HI Jeremiah,

    I’m Social Media Manager at Gannett, Co Inc (Media and Entertainment). Thanks for this list. It is extremely useful!!

  • http://web-strategist.com/blog Jeremiah Owyang

    Added. I’m pretty sure I’ve met Rick, not sure.

  • http://web-strategist.com/blog Jeremiah Owyang

    Maria, you are the first! (odd yes?) I wasn’t sure about your title as advisor, but it looks like you’re a full time employee, yes?

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Jodi nice to meet you, I’ve added you to the list.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks John. Hope to meet you when I come to visit Boston this year!

  • http://twitter.com/iamreff iamreff

    Would love to. Are you targeting any specific Boston events?

  • http://web-strategist.com/blog Jeremiah Owyang

    Also added Kimberley Gardiner, Toyota, Chip Rodgers, SAP, and Diane Beaudet, Webroot.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added the RIM team, under mobile.

  • http://web-strategist.com/blog Jeremiah Owyang

    date TBD! No specific plans but I have clients there, so I’ll be sure to come out

  • http://twitter.com/rickmans Rick Mans

    As far as I can recall we haven’t met yet, however probably it is just a matter of time before we meet :) . By the way could Capgemi into Capgemini, then I am correctly listed ;) .

  • http://web-strategist.com/blog Jeremiah Owyang

    Hiya Olin.

    Thanks for the comments. A few points to address.

    The research “Career Path of the Social Strategist” and others were not focused on thought leaders alone. There were 50+ interviews done, and many of them don’t have ‘popular blogs/twitter accounts’. Secondly there was a survey sent out (through a variety of existing communities) that cater to a wide range or respondents –many without popular programs or large personal brands.

    Not sure if you read the report in detail, but in the recommendations section at the end “How to hire” we discuss that having a lot of personal followers is NOT a measure of success, so we are in alignment there.

    Your point about a branded program (they day job) of the strategist not having a lot of resonation is one I agree on. Our other research (like our Facebook marketing research http://bit.ly/aQXbIu ) shows that most brands are doing it wrong. In fact, about a quarter of our respondents indicate that their programs were new, and the average was 2 years of formation –we are in the *very* early days of social business.

    Heh, I understand what an entrepreneur is, I launched my business in 2009, leaving a stable salaried job! We can find these same behaviors of risk taking within corporations, not just within palo alto garages. In fact, these folks are risking their careers by taking on new initiatives, if they fail, they both lose face internally, and put the company at risk, and could ultimatly get their personal revenue stream cut.

    You make excellent points, and I’m thankful for the time you took to respond. To summarize: these programs are only 2 years old, most are not mature, we’re in the early days. I will continue to conduct analysis on this market, and watch as it slowly moves into maturity.

  • http://twitter.com/BevJack BevJack

    I’d like to suggest you add my colleague – Jaime Sarachit (Director of Communications, Media Relations and Social Media) at the Recording Academy/The GRAMMY Awards

  • http://twitter.com/DebCM Debbie Curtis-Magley

    Hi Jeremiah:

    Thanks for publishing the list – I was flattered to be included again with this amazing group of social media leaders. Another person from UPS to include is Susan Fletcher, Director of International and Online Communications. Susan and I work closely together on social media strategy, content development and customer outreach. I also want to give a shout-out to 2 great social media strategists here in Atlanta that you’d want to include on the list. Nick Ayres who is the Social Marketing Manager at IHG and Sarah Molinari who’s been instrumental in social media programs at Home Depot.

    Debbie Curtis-Magley
    UPS Public Relations
    @DebCM and @UPS

  • Davidwesson

    anybody added any of these guys to a specific twitter list ?

  • Davidwesson

    anybody added any of these guys to a specific twitter list ?

  • http://www.facebook.com/people/Jeremiah-Owyang/503291522 Jeremiah Owyang

    Congrats Liza, I know this was your dream. I hope to see you again soon in Maui

  • http://www.juanmarketing.com/nuevo-ano-nueva-aventura-waggener-edstrom/2011/01/10/ Nuevo año, nueva aventura – Waggener Edstrom | PASIÓN POR EL MARKETING

    [...] La concepción del community manager es bastante diferente a la española, teniendo aquí un valor mucho más estratégico que orientada al contenido y a la implementación. De hecho, mis principales labores giran a las mismas que las que he tenido como social media manager y el rol que voy a jugar se asemeja muy bien al perfil de un estratega de redes sociales. Os recomiendo leer este post sobre el Social Strategist. [...]

  • http://www.facebook.com/profile.php?id=564952287 Paul Dillon

    Hi Jeremiah, Anita,

    Thank you for including me in your 2011 list. Would you mind, however, listing me under Financial Services, as we are not in the Hospitality & Food sector.

    Thanks again for compiling such a useful resource. It must have taken many hours of your time but I am sure it is appreciated by many.

    Cheers,

    Paul

  • http://web-strategist.com/blog Jeremiah Owyang

    My apologies Paul this is corrected.

  • http://web-strategist.com/blog Jeremiah Owyang

    Great question, and I agree, a Twitter list would be useful, I simply don’t have the bandwidth to create and manage –yet.

    Read last years’ list, the second paragraph, there was one created by Brian, but I don’t know how we’ll manage it with the changes I just made. He built a whole spreadsheet

    http://www.web-strategist.com/blog/2010/01/30/list-of-corporate-social-media-strategists-in-2010/

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Debbie,

    1) Can you help me narrow down her LinkedIn URL? I did a query but it had over 130 different Susan Fletchers

    http://www.linkedin.com/pub/dir/Susan/Fletcher

    2) Thanks for the recommendations, I added Nick. I’ve used some of IHGs work in my research before. I’ve been tweeting with Sarah, I just added her, thanks!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks BevJack, that’s a great org, no doubt there’s a lot of social media activity by artists and fans around the award times, a spike I’m sure.

    LinkedIn shows that ‘The Grammy Awards” has just over 200 employees, is that right?
    http://www.linkedin.com/company/166400?trk=pro_other_cmpy

    I’m seeking orgs with over 1000 employees (see ‘read this carefully’ part above) for management reasons. Is LinkedIn correct?

  • http://web-strategist.com/blog Jeremiah Owyang

    Glad to have you on board, and thanks for making it easy for me to add you by providing your LI address.

    I’ll be in NYC in first week of March, hope to see you.

  • http://twitter.com/nickjayres Nick Ayres

    Thanks Debbie and Jeremiah – honored as well to be added to the list. And agreed with several of the comments – this is a great resource to have available.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Adriane.

    LinkedIn indicates that Drugstore.com is less than 1000 employees, is that correct?

    http://www.linkedin.com/company/6792?trk=pro_other_cmpy

    I’ve a threshold (for management reasons and sanity) that this list is just companies over 1000 employees. Let me know if the LinkedIn data is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    Must be your twin Rick. (typo corrected)

  • http://web-strategist.com/blog Jeremiah Owyang

    The team nomination, great. I’ve added you both Kimberly and Barbara.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to connect with you Dan. I met many of your colleagues while at Forrester.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Keith. You’re the first, but not last, person under the new “telecommunications’ category I just created at the end. Thanks for doing what you do.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Ryon, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks, I’ve added you

  • http://web-strategist.com/blog Jeremiah Owyang

    THanks Risa, I added Betsy, next to Ed’s name. great team.

  • http://web-strategist.com/blog Jeremiah Owyang

    Fixed Shashi’s company name too

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Doug, added.

  • Eleanor Wynn

    I didn’t see Laurie Buczek at Intel on the list.

  • http://bradberens.com/2011/01/10/interesting-tidbits-for-january-8th-through-january-10th/ Interesting Tidbits for January 8th through January 10th | Welcome to the digital home of Brad Berens

    [...] List of Corporate Social Strategists for 2011 by Jeremiah Owyang – Terrific list. [...]

  • http://twitter.com/LitleCo Litle & Co.

    Excellent list-helpful for peer2peer feedback. Is there a list for those of us from companies with <1,000 employees?

  • Kirsten Hamstra

    Hi, Jeremiah –
    Great list! I’m the new Social Media Manager at SAS Institute (officially started on Nov. 1st and work alongside Alison Bolen who you have listed under Technology/Software). Would love to be included.

    Thanks,
    Kirsten Hamstra

  • Kirsten Hamstra

    Hi, Jeremiah –
    Great list! I’m the new Social Media Manager at SAS Institute (officially started on Nov. 1st and work alongside Alison Bolen who you have listed under Technology/Software). Would love to be included.

    Thanks,
    Kirsten Hamstra

  • Kirsten Hamstra

    Hi, Jeremiah –
    Great list! I’m the new Social Media Manager at SAS Institute (officially started on Nov. 1st and work alongside Alison Bolen who you have listed under Technology/Software). Would love to be included.

    Thanks,
    Kirsten Hamstra

  • http://www.dinisguarda.com/building-a-social-media-machine-and-strategy/ Building a Social Media Machine and Strategy | Dinis Guarda

    [...] Follow him, research his blog and you will find a substantial amount of exceptional resources. List of Corporate Social Strategists for 2011 Home » Featured » Building a Social Media Machine and [...]

  • http://marshallk.com/corporate-social-strategists-on-twitter-resources-charts Marshall Kirkpatrick, Technology Journalist » Corporate Social Strategists on Twitter: Resources & Charts

    [...] weekend marketing analyst Jeremiah Owyang assembled a fabulous list of nearly 200 people who run social media strategies at corporations around the worl…. It’s the second year he’s done so and let me tell you: there are few things more [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    Marshall Kirkpatrick (yes the famous one from RWW) created a list!!!

    http://twitter.com/#!/marshallk/social-strategists

  • http://web-strategist.com/blog Jeremiah Owyang

    Yup added, she should have been added previously. I’ll have to apologize to her next time I see her. Dang!

  • http://web-strategist.com/blog Jeremiah Owyang

    Yup added, she should have been added previously. I’ll have to apologize to her next time I see her. Dang!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Litle! Unfortunately I cannot scale to meet this need, but I encourage someone to start and manage one, I’ll be happy to cross link.

  • http://web-strategist.com/blog Jeremiah Owyang

    Hey Kristen, I’ve spoken to many of your colleagues, congrats on the role.

  • Maxsonsherri

    Hi Jeremiah
    Per my prior comment, see I was removed from DeVry listing as Director of Social However, I wasn’t added under Telecom as the new Director, Interactive @ US Celluar (social and digital strategy fall under my roll). Could you please add me next time or reach out to me @smaxson if you have questions? Thanks, Sherri Maxson

  • http://www.fellowcreative.com/2009/12/fellowcreative-beta-launch/ Perpetual BETA: this sites 2010 to-do list | Fellow Creative

    [...] Bonnier R&D Publishing Tinker Gary Hamel Ant Miller Matt Locke LocalOpolis Jeffrey Phillips Jeremiah Owyang Marshall Kirkpatrick Next » « Previous Add a [...]

  • http://www.slidebuddy.com/ Slide Buddy

    Wow, this is a pretty massive list. Thank you so much for taking the time in compiling them. This is definitely a priceless reference guide!

  • http://web-strategist.com/blog Jeremiah Owyang

    Congrats on the new role. I added you to ‘telecommunications’

  • Jenny

    Now I know why I haven’t been able to reach you! :) Congrats Sherri!

    -Jenny Johnson, Shoutlet

  • http://karenfreberg.com/blog/?p=2350 Karen’s PR & Social Media Blog » readings in social media and pr for january 10 2011

    [...] 2011 corporate social strategists [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    Niall

    I struggle with adding agencies and social media vendors as the list could include hundreds if not thousands of professionals. I’m trying to keep this list focused on the buyer side, so please understand why I’m applying scrutiny.

    Help me understand: is your role to help market H&K? Or are you in ‘client services’ and help H&Ks clients?

    (I mention this in requirement #4 listed above)

  • http://twitter.com/jacob Jacob Mullins

    Jeremiah,
    Great list, I’d like to add a colleague and myself. We’re instrumental in shaping Microsoft’s social & digital marketing strategy in the US. Thanks!

    Charl Pearce
    Sr. Marketing Manager, Emerging Media, US Integrated Marketing Programs
    Microsoft Corp.
    @simchabe
    http://www.linkedin.com/in/charlpearce

    and myself :)

    Jacob Mullins
    Sr. Marketing Manager, @BizSpark & Windows Phone 7
    Microsoft Corp
    @jacob
    http://linkedin.com/in/jacobmullins

  • http://twitter.com/MarketingAtom Atom McCree

    For your consideration:

    Atom McCree
    Digital Marketing Manager
    Owns all Social Media for ASG
    ASG Software Solutions
    http://www.linkedin.com/in/atommccree

    Match all criteria required. Thanks!

  • http://lowkrantz.com/tors-tips-5/ Tors Tips

    [...] List of Corporate Social Strategists for 2011 – ”The Corporate Social Strategist is the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.” [...]

  • Matthew J. Ladin

    For your consideration,

    Matthew J. Ladin
    Community Manager, Texas Instruments
    Fortune 250, 75+ years

  • Matthew J. Ladin

    For your consideration,

    Matthew J. Ladin
    Community Manager, Texas Instruments
    Fortune 250, 75+ years

  • http://twitter.com/niallcook Niall Cook

    Jeremiah. I understand the struggle, and your criteria. Some people in agencies are also on the buyer side, and my role is 100% about marketing H&K (I work in the global marketing function). Whilst I have helped clients with their social media strategies in the past, that is not my role right now so I do meet all your criteria.

  • http://www.web-strategist.com/blog/2010/11/10/report-the-two-career-paths-of-the-corporate-social-strategist-be-proactive-or-become-social-media-help-desk/ Altimeter Report: The Two Career Paths of the Corporate Social Strategist. Be Proactive or Become ‘Social Media Help Desk’ « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] See the updated list of these folks in enterprise class companies for 2011 [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    Carli Sharon. It’s so great to have you here. Thank you for carrying the torch. Would love to take you both to lunch sometime.

    Oh, and I tend to wait for submissions for a number of reasons, sorry for delay in any regard.

    I’ve added you both.

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome to the fold Andrew. I’ve drank a lot of Redbulls when I was a UI designer, it kept me going.

  • http://web-strategist.com/blog Jeremiah Owyang

    Matthew can you please submit your LinkedIn account? Also, I’m planning something separate for community managers as the list grows so fast.

  • http://web-strategist.com/blog Jeremiah Owyang

    That sounds like a great role Gayle and Claire. In my study (embedded on this blog) you’ll find that the average title is Director so it’s great to see folks like yourselves with senior marketing titles.

  • http://web-strategist.com/blog Jeremiah Owyang

    Eric thanks for the submission, I added you.

    Congrats on the new job, looking forward to watching Carnival in this space.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks for the kind words, welcome to the fold Alan, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Great to have you hear Dora, added! I put Siemens under HW for now, as it’s so electronic focused.

  • http://web-strategist.com/blog Jeremiah Owyang

    Sam thanks for the submissions. I’m going to do something for the community managers later, I’ll add your colleagues. I segment strategists vs community managers as they have distinct roles. (please don’t be offended, I salute you all)

  • http://web-strategist.com/blog Jeremiah Owyang

    Debbie, Glad we can connect here (and elsewhere) thanks, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Debbie, Glad we can connect here (and elsewhere) thanks, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome to the fold Jim, added

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome to the fold Jim, added

  • http://web-strategist.com/blog Jeremiah Owyang

    Added you Stephanie. Wow, I had no idea CareerBuilder had over 2k employees, great to hear. I put you under Business Services.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added you Stephanie. Wow, I had no idea CareerBuilder had over 2k employees, great to hear. I put you under Business Services.

  • http://web-strategist.com/blog Jeremiah Owyang

    Robert thanks. I’ve added you, but in general, I think you straddle both Community Manager and Strategist list.

  • http://web-strategist.com/blog Jeremiah Owyang

    Robert thanks. I’ve added you, but in general, I think you straddle both Community Manager and Strategist list.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added you,very cool name btw. Ah you’re from the Voce family!

  • http://web-strategist.com/blog Jeremiah Owyang

    Added thanks Adam.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Atom for making it easy for me, congrats on the role, Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Jacob thanks added

    Ive met your teams before, great to have you hear. yes, i’ve heard of MS

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome Claire! Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Gayle, there was another submission, which I already added you both.

  • http://web-strategist.com/blog Jeremiah Owyang

    That’s killer, huge brand, thanks Rick, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    your colleagues submitted you, I already added Bill thanks!

  • http://twitter.com/kristinabobski Kristina Bobrowski

    Hi Jeremiah, just curious why us at Dow Corning and Dow Chemical weren’t added? I’m guessing because we don’t produce consumer-end products but rather are chemical manufacturers? Thanks!

  • Colleen Seery

    Hi Jeremiah,

    I should be listed under the “Technology: Hardware, Networking, Component, Computer, Devices” category. ECI Telecom is a provider of networking infrastructure.

    Many thanks for your work on this list!

    Colleen Seery

  • Anonymous

    Thanks for the addition of our team! I’ll keep an eye out for the community managers list.

    Sam

  • Anonymous

    Thanks for the addition of our team! I’ll keep an eye out for the community managers list.

    Sam

  • Anonymous

    Thanks for the addition of our team! I’ll keep an eye out for the community managers list.

    Sam

  • Anonymous

    Thanks for the addition of our team! I’ll keep an eye out for the community managers list.

    Sam

  • http://web-strategist.com/blog Jeremiah Owyang

    I only did as many updates as I could in 1.5 hours, I see yours below and will add.

  • http://twitter.com/kristinabobski Kristina Bobrowski

    What you’re not super-human?

  • http://cflanagan.wordpress.com/ Claire Flanagan

    Thank you Jeremiah!! Your tweet was perfect – I had heard something similar from a colleague. “The upside of being on that list is you’re well known. The downside of the list is you’re well known.”

    Thanks for taking on this effort. It’s a big task.

  • http://web-strategist.com/blog Jeremiah Owyang

    Hey Dan, it’s always great to hear from you on a variety of channels. I’m a fan of your insights on FIR for sometime now. Dang, I have to set a threshold of 1000, but let me know if LinkedIn is not right!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Niall, I know many of your colleagues! At this time, this list is focused on those that would be your clients. I have to draw the list on buyer side, as i could quickly add to scope hundreds if not thousands of agency folks. I am welcome however to link to a list of strategists on the agency side if you wanted to start one.

  • http://web-strategist.com/blog Jeremiah Owyang

    Done thanks.

  • http://twitter.com/niallcook Niall Cook

    I don’t really get it, Jeremy. I can understand you not being able/willing to include social media consultants in agencies (and I agree there is a need for that list, but I wouldn’t be on it). If, as I thought, you’re trying to build a useful and comprehensive list of corporate social strategists on the buyer/brand side then I don’t see how you can exclude those who represent one particular subset of the professional services sector. If that’s the case, then surely many of those you have already included under Business Services should also be removed (surely Forrester, Proximity and possibly CapGemini would meet the same restrictions)?

  • http://web-strategist.com/blog Jeremiah Owyang

    I looked at Jessica’s employer AVI-SPL but LinkedIn shows they have less than 1000 employees, which is a threshold.

    Created a new category called “Chemicals” for Dow, congrats

  • http://web-strategist.com/blog Jeremiah Owyang

    What I’m looking for is those that are on the buyer side, I know the Forrester strategists personally, and know she’s on the buyer side. I see you mentioned below that you’re on the buyer side, I overlooked that. Adding you now, thanks for your patience. My sincere apologies.

  • http://web-strategist.com/blog Jeremiah Owyang

    Laser eyes and super human fast fingers on! Just added you and your colleague, and created a new “Chemicals” category, thanks again for your patience. (I responded to your first comment below, additionally)

  • http://web-strategist.com/blog Jeremiah Owyang

    Added!

  • http://web-strategist.com/blog Jeremiah Owyang

    I responded to you above, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    I misread Niall’s submission, he’s now been added (see comment thread also above)

  • http://twitter.com/niallcook Niall Cook

    Thanks. And I’m in the process of creating a post to capture those on the vendor (agency) side right now. Pinching some of your criteria and definition if that’s OK.

  • http://web-strategist.com/blog Jeremiah Owyang

    Wow, 4 threads. this is now resolved.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks for your submission Andreas, however LinkedIn lists Eurex has having less than 1000 employees, which is a threashold, please let me know if LinkedIn is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    This request was completed (thread above)

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Andreas, however LinkedIn lists your firm at less than 1000 employees, which is a threshold, let me know if this is incorrect.

  • http://www.niallcook.com/2011/01/list-of-social-strategists-vendor-side/ List of Social Strategists (Vendor Side) « Niall Cook

    [...] on by a discussion with Altimeter Group’s Jeremiah Owyang, I’m starting a list of social strategists on the vendor [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    But of course! I’m happy to cross link, that’s what the internet is all about.

  • http://web-strategist.com/blog Jeremiah Owyang

    But of course! I’m happy to cross link, that’s what the internet is all about.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, congrats, you’re leading a new category!

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, congrats, you’re leading a new category!

  • http://www.siemens-enterprise.com Gail Lyon

    Thanks for taking the time to update the list, and thank you for my addition to it.

    Kind Regards,
    Gail Lyon

  • http://www.siemens-enterprise.com Gail Lyon

    Thanks for taking the time to update the list, and thank you for my addition to it.

    Kind Regards,
    Gail Lyon

  • http://web-strategist.com/blog Jeremiah Owyang

    I added Felix, thanks Stephanie

    I don’t see any details on LinkedIn about your firm, can you please a URL pointing to the LinkedIn page for your company?

  • http://web-strategist.com/blog Jeremiah Owyang

    I added Felix, thanks Stephanie

    I don’t see any details on LinkedIn about your firm, can you please a URL pointing to the LinkedIn page for your company?

  • http://web-strategist.com/blog Jeremiah Owyang

    This is a global list!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks added!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks added!

  • Karen Manley

    Hello,

    I’m group head of social media for Logica plc.

    Karen Manley

  • Karen Manley

    Hello,

    I’m group head of social media for Logica plc.

    Karen Manley

  • http://web-strategist.com/blog Jeremiah Owyang

    Could you help me out a bit? What’s your Linkedin Profile URL?

  • http://web-strategist.com/blog Jeremiah Owyang

    Could you help me out a bit? What’s your Linkedin Profile URL?

  • http://web-strategist.com/blog Jeremiah Owyang

    Could you help me out a bit? What’s your Linkedin Profile URL?

  • http://twitter.com/stephenjatdell Stephen Jio

    Hi Jeremiah,
    This is a great list and resource. I am responsible for the ecommerce social media utilisation in Dell Consumer EMEA.
    http://www.linkedin.com/profile/view?id=8672472&trk=tab_pro

  • http://twitter.com/stephenjatdell Stephen Jio

    Hi Jeremiah,
    This is a great list and resource. I am responsible for the ecommerce social media utilisation in Dell Consumer EMEA.
    http://www.linkedin.com/profile/view?id=8672472&trk=tab_pro

  • Christopher_byrd

    Hello Jeremiah,

    Could you please add me to: Technology: Hardware, Networking, Component, Computer, Devices

    http://www.linkedin.com/pub/chris-byrd/9/73/a63
    http://www.twitter.com/ChrisBatDell

  • http://www.socialmedia.com.uy/el-%e2%80%9csocial-strategist%e2%80%9d-definicion-y-lista-elaborada-por-jeremiah-owyang/ El “social strategist”: definición y lista elaborada por Jeremiah Owyang | Social Media UY

    [...] grande Jeremiah Owyang acaba de publicar un post extremadamente interesante sobre la figura del “social strategist” y su rol dentro de la [...]

  • http://blog.brandcrown.com/2011/01/23/your-brand-your-identity-%e2%80%93-introducing-brandcrown-com/ Your Brand, Your Identity – Introducing brandcrown.com – Brandcrown

    [...] brands across various social media channels. Ad agencies today with their pitch include a ‘social media strategy’. So when your brand is being talked about by thousands of people every minute, how do you know [...]

  • http://twitter.com/sbenzur Shanee Ben-Zur

    Thanks for the add!

  • Gayle Weiswasser

    Glad to hear that you’re a fan! Any particular shows?

    Hope to cross paths out in SF in a few weeks.

  • Jerrykulm

    Hi Jeremiah,

    I’m trying to find the Director of Social Media at Highgate Holdings. Our company provides Social Business Software for companies to collaborate internally across organizations and externally with customers. I understand this person was recently appointed to this position within Highgate Holdings. Any help would be appreciated.
    Thanks,
    Jerry

  • Jerrykulm

    Hi Jeremiah,

    I’m trying to find the Director of Social Media at Highgate Holdings. Our company provides Social Business Software for companies to collaborate internally across organizations and externally with customers. I understand this person was recently appointed to this position within Highgate Holdings. Any help would be appreciated.
    Thanks,
    Jerry

  • Jerrykulm

    Hi Jeremiah,

    I’m trying to find the Director of Social Media at Highgate Holdings. Our company provides Social Business Software for companies to collaborate internally across organizations and externally with customers. I understand this person was recently appointed to this position within Highgate Holdings. Any help would be appreciated.
    Thanks,
    Jerry

  • http://shaneebenzur.com/2011/01/24/so-whats-the-difference-between-a-community-manager-and-a-social-media-manager/ So, What’s the Difference Between a Community Manager and a Social Media Manager « Shanee Ben-Zur

    [...] List of corporate social media strategists complied by Jeremiah Owyang [...]

  • http://gailtwist.wordpress.com/2011/01/25/well-its-been-a-while/ Well it’s been a while… « Gailtwist's Blog

    [...] Well I have officially been out of the blogging habit for a good while. A few things have given me the momentum to stop being so lazy. Ben, my five year old son is on the diagnosis path for autism…there is not doubt in my mind..it is the answer that I have been looking for since he was small. Ben has made me want to educate myself and others about autism, so I have something I am absolutely passionate about talking about. Also at work at long last we are going to release a company blog…I am really, really excited about this..and think it’s about time I lift my head above the parapit and raise my own profile, this was also kicked into play by my additon to Jeremiah Owyang’s list of Corporare Social Media Strategists http://www.web-strategist.com/blog/2011/01/07/list-of-corporate-social-strategists-for-2011/ [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    Steve, your URL didn’t work, can you please provide the link again? I also tried to search for you –but to no avail, my apologies.

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome to both April and Lanie

  • http://web-strategist.com/blog Jeremiah Owyang

    I actually have heard of Daktronics! Nice to have you here.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thank you Todd, one of the things this list looks for is having more than 1000 employees (otherwise it’s too large of a scope to categorize) Linkedin says that REALTORS has less than 1000, is it incorrect?

    I’m very glad to meet you, thank you!

  • http://web-strategist.com/blog Jeremiah Owyang

    Daniel added, thanks.

    I was just talking about Sears for a possible research project, would you be open for an interview?

  • http://web-strategist.com/blog Jeremiah Owyang

    Added Campbell.

    I know many of your colleagues. Hands down Technology was the first and fastest growing.

    Did you know I ran social at Hitachi Data Systems 5 years ago? I watched this whole thing blossom and we’re still growing.

  • http://web-strategist.com/blog Jeremiah Owyang

    I know Luke! What a small world. Glad to have you Tony.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to connect with you again Chris, hope to see you at a future DelCap

  • http://web-strategist.com/blog Jeremiah Owyang

    Stephen thank you for the submission. One of the requirements is for the LinkedIn profile to indicate their responsibilities in their profile, can you please update that? Thank you

  • http://web-strategist.com/blog Jeremiah Owyang

    Added thanks Cory

  • http://oldmedianewtricks.com Daniel_Honigman

    Sure — mind dropping me a more “formal” request at daniel[dot]honigman[at]searshc[dot]com? Can route your request from there. Any additional details as to what you’re looking for exactly, what you usually do in your case studies, your audience, etc. would be helpful!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Jason. Retail is small but growing, just added Sears today.

    Curious about your description in your role on LinkedIN, what does “Social Media Campaigning” mean? Does Aetna also have long term engaging programs with customers and members too?

  • http://web-strategist.com/blog Jeremiah Owyang

    Wow, more Dell submissions, this team is large.

    Let me guess, this list got passed around the company on a single email, hence all the rapid submissions! In any case, welcome!

  • http://web-strategist.com/blog Jeremiah Owyang

    Wow, more Dell submissions, this team is large.

    Let me guess, this list got passed around the company on a single email, hence all the rapid submissions! In any case, welcome!

  • http://web-strategist.com/blog Jeremiah Owyang

    Wow, more Dell submissions, this team is large.

    Let me guess, this list got passed around the company on a single email, hence all the rapid submissions! In any case, welcome!

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome, nice to meet you, and to learn about your company.

  • http://web-strategist.com/blog Jeremiah Owyang

    Roger that. I’ve added, thank you.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added (see above discussion)

  • http://web-strategist.com/blog Jeremiah Owyang

    Added (see above discussion)

  • http://www.web-strategist.com/blog/2011/02/01/background-of-the-corporate-social-strategist-educated-with-a-focus-on-communications-and-marketing/ Background of the Corporate Social Strategist: Educated, with a Focus on Communications and Marketing « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] filled with job title averages, duration in role, department they report to and more. Next, you can see the actual list of these strategists segmented by industry, linking to their LinkedIn profile, and then the “On the Move” series of new hires [...]

  • Jason Diperstein

    Hi Jeremiah, thanks for the addition. Aetna ran a campaign called the Healthy Food Fight in 2010 which was a nationwide healthy cooking tour/competition. Social played a role via FB, Twitter, and YouTube. This year’s campaign will be very socially driven, and may include a blog and enhanced social integration with existing marketing channels like email and offline direct marketing. I worked on the campaign planning for that initiative as well as a few planned for 2011. Regarding engagement with customers and members, we have several initiatives in the works including consumer-facing blogs and Twitter for customer service.

  • Jason Diperstein

    One more quick note- I was filed under Financial Services, I should be in Health and Life Sciences. Thanks again.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Yianni I’ve added you!

    (And Joe Curry at McDonald’s too)

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks, added Ronan

  • http://oldmedianewtricks.com Daniel_Honigman

    (Not to make you jump through hoops or anything. Just realized I didn’t post that before.)

  • http://mobthink.com/ Rab

    Jeremiah,
    Great list and thanks for sharing your research. I also enjoyed Marshall’s follow-up. That is how I found your work here. There are several other Social Media strategists working in various parts of IBM and in each of our software brands. If you want to know more about them, I am happy to be your guide. I’m sad to inform you that Steve Lazarus has left IBM this week. I am now tasked with filling his big shoes. Have a great day.

    - Ryan Boyles / @theRab
    Social Media Strategist, IBM Software, WebSphere
    @ibmimpact / @websphereemerge

  • http://mobthink.com/ Rab

    Jeremiah,
    Great list and thanks for sharing your research. I also enjoyed Marshall’s follow-up. That is how I found your work here. There are several other Social Media strategists working in various parts of IBM and in each of our software brands. If you want to know more about them, I am happy to be your guide. I’m sad to inform you that Steve Lazarus has left IBM this week. I am now tasked with filling his big shoes. Have a great day.

    - Ryan Boyles / @theRab
    Social Media Strategist, IBM Software, WebSphere
    @ibmimpact / @websphereemerge

  • Stephen Jio

    Sure Jeremiah, just recently moved roles and have updated Linkedin, including Social Media activities.

  • Stephen Jio

    Sure Jeremiah, just recently moved roles and have updated Linkedin, including Social Media activities.

  • http://web-strategist.com/blog Jeremiah Owyang

    Erin thanks for the submission, but this list is for the buyer side (your clients)

  • http://web-strategist.com/blog Jeremiah Owyang

    I grew up on your roast beef sandwhiches with cheese and hotsauce, awesome stuff. Adding you now.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Matt, added.

    Also, congrats on all the great acquisitions lately.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Matt, added.

    Also, congrats on all the great acquisitions lately.

  • http://web-strategist.com/blog Jeremiah Owyang

    Ryan nice meeting you, I’ve spoken with Don a few times. I saw your LI profile, here:

    http://www.linkedin.com/in/ryanaboyles

    This is a list on the buyer side (those that would purchase websphere, lotus, etc) where (I think) that you’re on the vendor side. Or, are you a buyer of social software to connect with IBM’s customers? Help me understand, thanks.

    Yes, Marshall is a great service to this industry, thanks again for coming by.

  • http://web-strategist.com/blog Jeremiah Owyang

    Ryan nice meeting you, I’ve spoken with Don a few times. I saw your LI profile, here:

    http://www.linkedin.com/in/ryanaboyles

    This is a list on the buyer side (those that would purchase websphere, lotus, etc) where (I think) that you’re on the vendor side. Or, are you a buyer of social software to connect with IBM’s customers? Help me understand, thanks.

    Yes, Marshall is a great service to this industry, thanks again for coming by.

  • http://web-strategist.com/blog Jeremiah Owyang

    I just saw Frank thur night, he came to my Q&A session, and added a lot of passion, love that guy. Added you, amazing an SVP of social media, great news.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, nice to meet you Tracey

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, nice to meet you Tracey

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks April for the submission of Kelly. Can you kindly ask Kelly to update her profile and indicate her use of social media in her LI profile? That’s one of my requirements on this list for validation. I added Tracey, her profile indicates this.

    Sorry the hassle, it’s how I keep accuracy and quality in my work with a set of requirements.

  • http://web-strategist.com/blog Jeremiah Owyang

    Jason, I fixed this, sorry.

  • http://web-strategist.com/blog Jeremiah Owyang

    Dan, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Completed, nice to meet you!

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, nice to meet you

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, nice to meet you

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, nice to meet you

  • http://mobthink.com/ Rab

    Hi Jeremiah,
    I was working in the product side for tech evangelism last year however I now guide social strategy in digital / web marketing of IBM software (WebSphere). You have Steve Lazarus listed above, so I thought you’d like to know that I work in a similar role, now, as he once did. Does that help?

  • Katlen Tillman

    Hi Jeremiah
    LMK if you had trouble accessing my LI
    Now that I am client-side (was at Edelman Digital; I met you in 2007 at Facebook Event in Seattle; we share Alma Mater)
    I would love to be listed here alongside my colleague Charl Pearce.
    We are doing great things for community and social media at Microsoft.
    Hope to cross paths IRL again soon!
    -k@

  • http://web-strategist.com/blog Jeremiah Owyang

    Katlen, Thanks for the submission, can you kindly ensure your LI profile indicates how you work on Social Media? I have a list of requirements, to ensure quality. I’ll add you speedily.

    Great to run into you again!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Julius

    One of the requirements is that a company has over 1000 employees, on LinkedIn. Currently RS Components is just below that threshold, is it incorrect? I’m so sorry to be a pain, but I need to be accurate with the requirements.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’ve added you Laura thanks!

  • http://www.meetjulius.com Julius Solaris

    No problem Jeremiah

    RS is the operating brand of Electrocomponents PLC – a FTSE 250 company with 6000 employees

    So yes it is more than 1K

    Thanks
    Julius

  • http://www.meetjulius.com Julius Solaris

    No problem Jeremiah

    RS is the operating brand of Electrocomponents PLC – a FTSE 250 company with 6000 employees

    So yes it is more than 1K

    Thanks
    Julius

  • http://www.aercomunidad.org/2011/02/21/directorio-profesionales-del-social-media/ Directorio profesionales del Social Media | Aerco

    [...] siguiendo la tendencia de Jeremiah Owyang que publicó hace no mucho un post sobre la figura del “social strategist” y su rol dentro de la empresa. Desde Aerco hemos querido que nuestros socios tuvieran su propio [...]

  • http://welcometojmart.com/ Josh Martin

    Thanks, Jeremiah. This is a great list. Thanks for compiling.

  • Katlen Tillman

    hi Jeremiah. It does actually. If you are looking on my profile under my role at Microsoft the description is all about social media and community – that’s all I do in my role. My overall summary is digital marketing. Sorry for any confusion surrounding my profile. :D

  • Katlen Tillman

    actually i went back and checked it out. did an update to provide more scent to my role. thanks for calling that out. I want to make sure my role is represented well in LI. Thanks for the free LI profile consultation! :D

  • http://www.web-strategist.com/blog/2011/03/06/data-how-corporate-social-strategists-use-slideshare/ Data: How Corporate Social Strategists Use Slideshare « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] Path of the Social Strategist” has spread far and wide, and the definition for the list of the Corporate Strategists on the buyer side in 2011 (If you want to see who has buying influence). As a result, good friend of mine Marshall [...]

  • Patricia

    For consideration:
    Patricia Klein
    Social Media Marketing Manager, European Markets, Cisco
    http://www.linkedin.com/profile/view?id=53850669&trk=tab_pro
    twitter.com/aliceinorbit

  • http://twitter.com/jeffpemberton Jeff Pemberton

    Hi Jeremiah! Side note – I just met you at SXSW. Great work!

    I would like to be considered for your list (in the Educational Services category). I work for Ross Education, LLC. We are a career/trade school based in Michigan. We have 20 individual campuses in Michigan, Indiana & Ohio. I get to manage all social media in the company both for the corporate office and all campuses.

    My Title: Social Media Strategist/Analyst at Ross Education, LLC
    LinkedIn: http://www.linkedin.com/in/jeffpemberton
    Twitter: @JeffPemberton

  • http://www.open-intelligence.co.uk/tbook/?p=4976 List of Corporate Social Strategists for 2011 – Buyer/Brand Side [07Jan11] | The Book

    [...] Strategists for 2011 – Buyer/Brand Side [07Jan11] Posted on January 15, 2011 by admin http://www.web-strategist.com/blog/2011/01/07/list-of-corporat&#8230;     This entry was posted in 1 User equipment / Network Services, 1e Business and [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks for the submission Fawaad, however this list is for companies with over 1000 employees, please let me know if LinkedIn is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    Richard thanks for submitting Piper. I reviewed her LI profile but I don’t see an indicator that social is a key part of her role, this is one of the requirements I’m looking for to try to maintain accuracy on this list.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you! I’ve added you Paolo. Thanks for your patience.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added thanks Jodi.

  • http://web-strategist.com/blog Jeremiah Owyang

    Joe, added. I’ll be at AMP in AUS this June, hope to see you!

    BTW Linkedin shows you have less than 1000 employees, but I surfed online and found that Gloria Jean’s has over 700 locations, meeting the requirement.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks for your patiences, added Patricia. I know many of your colleagues in SJ

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to connect with you here as well Jeff. Does Ross Education have more than 1000 employees? That’s the threshold needed for this list, although I’ll link to anyone who wants to maintain an SMB list. I see that LinkedIn is showing less than 1000, please let me know if LI is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks George added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Andrea. One of the requirements of the list is to have over 1000 employees, right now LinkedIn shows that Reale Mutua is less than that, is that incorrect?

    Hope to meet you, I was justin Bolongna/Milan a few months back, love it!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Jonathan, sorry for delay in responding, this comment was withheld in wordpress.

    This list is for companies with over 1000 employees, and LInkedIn shows Psion is less than that, please let me know if LI is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added Stephen thanks!

  • http://web-strategist.com/blog Jeremiah Owyang

    Matt

    Thanks for patience, the comment was with held in wordpress.

    Added!

  • http://web-strategist.com/blog Jeremiah Owyang

    She’s on the list, thanks

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Jamey sorry for delay, some comments were held in wordpress. I’ve added you.

  • http://www.web-strategist.com/blog/2011/03/20/contingent-of-corporate-social-strategists-grows/ Contingent of Corporate Social Strategists Grows « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] just updated the growing list of Corporate Social Strategists, take a look at these 280 professionals leading the charge at their [...]

  • Andrea Lorenzi

    uhm, this is strange, since I’m the keeper of the LinkedIN page – option selected should be one between 1000-5000 employees, the exact number is around 2700

  • Patklein

    Thanks Jeremiah! Met Brian in London last week – he’s great and the new book is fantastic.

  • http://web-strategist.com/blog Jeremiah Owyang

    Ah, I think we’re measuring two different things, LinkedIn shows less than 200, by looking at this aggregate here

    http://www.linkedin.com/company/reale-mutua-assicurazioni?trk=ppro_cprof

    I just need a link from a credible source showing the headcount being over 1000, and I’ll add you Andrea. Please forgive, I’m not trying to offend, I’m certainly willing to add, I just need to ensure a baseline.

  • http://twitter.com/moon paul mooney

    20 years ago companies had thousands of Customer Service Representatives available by telephone, a free 800 number. Today those companies have three kids just out of collage on Twitter, listening and thanking us for patients.

  • http://twitter.com/moon paul mooney

    20 years ago companies had thousands of Customer Service Representatives available by telephone, a free 800 number. Today those companies have three kids just out of collage on Twitter, listening and thanking us for patients.

  • http://www.jeffpemberton.com Jeff Pemberton

    Hey Jeremiah, LinkedIn may not be fully accurate as some employees list their employment under individual campus names instead of the corporate name. I just talked with our recruiter. She didn’t have an exact number, but said we are just under 1,000 but have about 110 open positions. I am also unsure if that number includes our part-time employees. Hope that works!
    Also, I don’t know if it makes a difference or not but we also have approximately 6,000 students yearly (3,500+ currently enrolled).

  • http://www.jeffpemberton.com Jeff Pemberton

    Hey Jeremiah, LinkedIn may not be fully accurate as some employees list their employment under individual campus names instead of the corporate name. I just talked with our recruiter. She didn’t have an exact number, but said we are just under 1,000 but have about 110 open positions. I am also unsure if that number includes our part-time employees. Hope that works!
    Also, I don’t know if it makes a difference or not but we also have approximately 6,000 students yearly (3,500+ currently enrolled).

  • http://twitter.com/jonbarilone Jon Barilone

    For your consideration:
    Educational Services section of the list
    Jon Barilone – Social Media Specialist – Corinthian Colleges, Inc. – http://www.linkedin.com/in/jonbarilone
    (http://www.linkedin.com/company/corinthian-colleges or http://www.cci.edu/about for employee count verification)

    Thanks!

  • http://twitter.com/schnitzelboy Joel Marans

    Hi Jeremiah – please consider adding me too. We do have about 1,000 folks at Softchoice (they’re just not all on LinkedIn yet) Softchoice is a B2B technology solutions reseller, and we work with and market on behalf of many of the companies on this list. Thank you!

    Technology: Hardware, Networking, Component, Computer, Devices (and software too)
    Joel Marans
    Manager, Marketing Design & Delivery | Softchoice Corporation
    http://www.linkedin.com/in/joelmarans
    http://www.twitter.com/schnitzelboy

  • http://twitter.com/bryan_v Bryan Vincent

    Great work–this is an excellent list. I’d love to be included in the list.

    Health and Life Sciences
    Bryan Vincent
    Director, Communications – New Media
    UnitedHealth Group
    LinkedIn: http://www.linkedin.com/in/bryanmvincent
    Twitter: bryan_v

  • Laura Lee Brennan

    Greetings Jeremiah,

    We met in SF during the Social Media Strategist Summit whereat you presented the Altimeter Career Path of the corporate Social Strategist…great way to wrap the valuable two days.

    http://www.linkedin.com/profile/view?id=3006663&trk=tab_pro
    http://www.linkedin.com/groups?mostPopular=&gid=122304
    http://www.facebook.com/#!/HP.Networking
    http://twitter.com/#!/hp_networking

    Tx-a-bunch,
    Laura Lee Brennan

  • http://www.alcoa.com Mark Kasperowicz

    Hello, Jeremiah.

    Mark R. Kasperowicz, Global Digital Marketing & Social Media Manager, Alcoa

    http://www.linkedin.com/in/markk

    Suggest Metals as a new category name, or Metals/Mining.

    Thanks.

  • http://philipoakley.org/2011/03/21/links/links-for-2011-03-21-3/ links for 2011-03-21 | Philip Oakley's blog

    [...] List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang … The Corporate Social Strategist Definition: The Corporate Social Strategist is the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies. While this position doesn’t exist officially by title in every corporation today, this role will become pervasive in the coming years, just as leaders who manage the corporate website have become essential. To fully understand this role, please read our research report on their role where we surveyed 140 of these roles, and interviewed over 50 professionals (tags: socialmedia strategy corporate marketing list) [...]

  • http://philipoakley.org/2011/03/22/links/links-for-2011-03-22/ links for 2011-03-22 | Philip Oakley's blog

    [...] List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang … The Corporate Social Strategist Definition: The Corporate Social Strategist is the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies. While this position doesn’t exist officially by title in every corporation today, this role will become pervasive in the coming years, just as leaders who manage the corporate website have become essential. To fully understand this role, please read our research report on their role where we surveyed 140 of these roles, and interviewed over 50 professionals (tags: socialmedia strategy corporate marketing list) [...]

  • http://twitter.com/SuStokes Suzanne Stokes

    Hi Jeremiah and Anita,

    Is this list only open to the United States?
    I am corporate social strategist at an ISP in SOuth Africa – MWEB. We have over 2000 employee’s so hopefully I should fit the bill!
    http://www.linkedin.com/in/sustokes
    Twitter: @SuStokes

  • http://twitter.com/gerardbabitts Gerard Babitts

    For your consideration…

    Gerard Babitts
    Group Leader, Global Social Media
    H.J. Heinz Company

    Country: USA
    Role: Global

    http://www.linkedin.com/in/gerardbabitts
    http://twitter.com/gerardbabitts

  • http://www.alanataylor.com alanataylor

    Great List!

    Alana Taylor
    Social Media Editor, Panasonic Corporation of North America
    http://www.linkedin.com/in/alanataylor
    Twitter: @alanataylor

  • http://philipoakley.org/2011/03/23/links/links-for-2011-03-23/ links for 2011-03-23 | Philip Oakley's blog

    [...] List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang … The Corporate Social Strategist Definition: The Corporate Social Strategist is the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies. While this position doesn’t exist officially by title in every corporation today, this role will become pervasive in the coming years, just as leaders who manage the corporate website have become essential. To fully understand this role, please read our research report on their role where we surveyed 140 of these roles, and interviewed over 50 professionals (tags: socialmedia strategy corporate marketing list) [...]

  • Anonymous

    Hi Jeremiah,

    For consideration:

    Colleen Carrington
    Online Marketing Manager, Social Media, Concur Technologies
    http://www.linkedin.com/in/colleencarrington

    We’re in the Technology: Software, Internet category.

    Thanks,
    Colleen
    @colleencar

  • http://www.shawnmcpike.com Shawn McPike

    Hi Jeremiah. Great to finally meet you and Jim Storer at the SXSW Chevy Allhat event. I look forward to seeing you again at LiNC in May (and maybe dinner with Michael Wu and Natalie Petouhoff).

    Anyway, as Manager of Social Media and Community Support Strategy for AT&T, I’d love to be included on this list (as well as I must say I’m excited to see such a list).

  • http://www.shawnmcpike.com Shawn McPike

    Hi Jeremiah. Great to finally meet you and Jim Storer at the SXSW Chevy Allhat event. I look forward to seeing you again at LiNC in May (and maybe dinner with Michael Wu and Natalie Petouhoff).

    Anyway, as Manager of Social Media and Community Support Strategy for AT&T, I’d love to be included on this list (as well as I must say I’m excited to see such a list).

  • http://www.shawnmcpike.com Shawn McPike

    Hi Jeremiah. Great to finally meet you and Jim Storer at the SXSW Chevy Allhat event. I look forward to seeing you again at LiNC in May (and maybe dinner with Michael Wu and Natalie Petouhoff).

    Anyway, as Manager of Social Media and Community Support Strategy for AT&T, I’d love to be included on this list (as well as I must say I’m excited to see such a list).

  • http://web-strategist.com/blog Jeremiah Owyang

    Added with great pleasure!

  • http://web-strategist.com/blog Jeremiah Owyang

    Added with great pleasure!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Shawn, I’ve added you under Telecommunications. Glad you like the list, it’s a labor of love!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Shawn, I’ve added you under Telecommunications. Glad you like the list, it’s a labor of love!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Laurence, this is interesting and I enjoyed reading about your profile and bio. I’m seeking folks that are leading the social media efforts around customer facing and employee facing programs. Would you say you’re leading those efforts for LG’s social media programs (intranet, communities, blogs, FB pages, etc?)

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Laurence, this is interesting and I enjoyed reading about your profile and bio. I’m seeking folks that are leading the social media efforts around customer facing and employee facing programs. Would you say you’re leading those efforts for LG’s social media programs (intranet, communities, blogs, FB pages, etc?)

  • http://web-strategist.com/blog Jeremiah Owyang

    Welcome to the fold Colleen. Also it’s interesting to learn about Concur, welcome!

  • http://web-strategist.com/blog Jeremiah Owyang

    Alan, can you kindly update your LinkedIn profile? It’s a requirement for the list please to indicate your current role and how social is in your job.

  • http://web-strategist.com/blog Jeremiah Owyang

    Alan, can you kindly update your LinkedIn profile? It’s a requirement for the list please to indicate your current role and how social is in your job.

  • http://web-strategist.com/blog Jeremiah Owyang

    Great to connect with you here as well Gerard, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    This is for ALL corporations regardless of location. However most are certainly starting in USA but spreading to EMEA and APAC. South Africa, wow. very cool. I hope to visit one day.

    I added you! Is “Business Services” the right category? I wasn’t sure.

  • http://web-strategist.com/blog Jeremiah Owyang

    A pleasure to connect with you. I added a new category but called it “Industrial” as a catch-all. As your space grows, I’ll hopefully segment into it’s own category.

    Added you, and thanks!

  • http://web-strategist.com/blog Jeremiah Owyang

    Laura Lee, nice to meet you again. Thanks for the kind words, and I appreciate your participation in the session!

    I’ve added you. Also, it would be great to hear more about what you do? Are you in the ‘hub” in corporate?

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Bryan, I’ve added you.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Bryan, I’ve added you.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Joel, added.

    Just curious, can you tell me more about what you do with Social? It sounds like you’re applying an integrated approach. If so, how do you ensure the deployment on social channels is done differently? (as it’s a different form of communication). If you wanted to just share in a private channel that’s fine too, I’m just ever curious.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Joel, added.

    Just curious, can you tell me more about what you do with Social? It sounds like you’re applying an integrated approach. If so, how do you ensure the deployment on social channels is done differently? (as it’s a different form of communication). If you wanted to just share in a private channel that’s fine too, I’m just ever curious.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Jon. Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    AVP! Very cool. Most titles are not at VP level, so that’s very exciting Gregg. Nice to meet you, and I’ve added you under Financial Services

  • http://web-strategist.com/blog Jeremiah Owyang

    Paul
    Read the report Paul, those roles likely exist but those are community managers. These folks tend to be more senior, and have been working for over 10 years (see averages in report).

    I appreciate your challenges, you’re very valuable to the industry Paul.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Dave. Ice, what a cool name for what you guys do! This list is for companies with over 1000 employees, is LinkedIn incorrect for your employees size? I have to draw the lines somewhere as I can’t possible list all companies.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you, wonderful to add folks from South Africa here. Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you, wonderful to add folks from South Africa here. Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you, wonderful to add folks from South Africa here. Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you, wonderful to add folks from South Africa here. Added.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’m not sure I’ll be doing this list again next year Chris, you’re right. Social is pervasive into many roles, so it’s going to be too hard to manage.

    I may crowdsource the work tho. Added you.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’m not sure I’ll be doing this list again next year Chris, you’re right. Social is pervasive into many roles, so it’s going to be too hard to manage.

    I may crowdsource the work tho. Added you.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’m not sure I’ll be doing this list again next year Chris, you’re right. Social is pervasive into many roles, so it’s going to be too hard to manage.

    I may crowdsource the work tho. Added you.

  • http://web-strategist.com/blog Jeremiah Owyang

    I’m not sure I’ll be doing this list again next year Chris, you’re right. Social is pervasive into many roles, so it’s going to be too hard to manage.

    I may crowdsource the work tho. Added you.

  • http://twitter.com/mijori23 Michael J Ricard

    Hi Jeremiah. I was listed on your 2010 list of Community Managers and SM Strategists. I still work as an internal community manager at Reed Elsevier, so you can add me to the Business Services of this list if you like. Best wishes.

  • RB

    Thanks Jeremiah – She is in charge of creating the entire social ecosystem for their SME Channel. The program includes private online community, ground breaking custom SMMS and outward facing social marketing. Her new initiative has been viewed as a best practice by the other BU’s and they are planning to use her strategy across the enterprise. She may not have updated her LI profile but her focus on social is significant and the results are certainly worth following. Thanks for your help.

  • Anonymous

    Thanks for the add, Jeremiah!

  • http://twitter.com/schnitzelboy Joel Marans

    First – thanks for the add. Second – I’d like the chance to have an offline chat. I often invoke your name (like many of my peers here) and it would be great to share our unique opportunity with you. DM on twitter? Email? Let me know.

  • Anonymous

    Thanks, Jeremiah. Hope to see you in Seattle sometime soon.

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks Andy, great to connect with you. However this is for the buyer side of the house, LinkedIn shows you’re listed at M80 an agency. Let me know if LinkedIn is incorrect.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you Deb. Would you mind updating your LI profile to indicate that you’re working on social media efforts? It’s one the requirements I have to ensure a baseline in this list. Thank you so much.

  • http://web-strategist.com/blog Jeremiah Owyang

    Michael thanks, great to connect with you. I’m working on another way to track the respected community manager role, but this list tends to be the team that’s the program manager role. Bare with me while I get this situated, as it was too much to maintain both lists.

  • Mijori23

    No problem Jeremiah. It certainly is a gargantuan task you have undertaken. If I can help in any way, just contact me – michael.ricard@reedelsevier.com.

    Kind regards,

    Mike

  • Mijori23

    No problem Jeremiah. It certainly is a gargantuan task you have undertaken. If I can help in any way, just contact me – michael.ricard@reedelsevier.com.

    Kind regards,

    Mike

  • http://mediaemerging.com Scott Hepburn

    Thanks for continuing to update this list, Jeremiah. It’s a great service to others.

  • Stephanie Schierholz

    hmmm, okay, so don’t approve that comment because I’m terribly embarrassed I said Jeremy instead of Jeremiah when your name is all over this page AND I’ve been following you for a while. D’oh. That’s the danger of doing this at 10:20 p.m.

  • http://twitter.com/SuStokes Suzanne Stokes

    Hi Jeremiah,

    Thanks very much, honored :-)

  • http://twitter.com/SuStokes Suzanne Stokes

    Hi Jeremiah,

    Thanks very much, honored :-)

  • http://web-strategist.com/blog Jeremiah Owyang

    Stephanie, no worries! I’m just glad you’re calling my name in general :)

  • http://web-strategist.com/blog Jeremiah Owyang

    This is done, nice to meet you and Chris!

  • http://web-strategist.com/blog Jeremiah Owyang

    Can you email me with more details? see contact on my blog.

  • http://web-strategist.com/blog Jeremiah Owyang

    Done Josh!

  • http://twitter.com/boda99 Deb at Pabst

    ok, added!

  • http://twitter.com/mosofsky Michael Osofsky

    Hi Jeremiah,

    Reviewing your research again. Kudos again–great, great stuff.

    Question–who does the Social Strategist tend to report into?

    Thanks,

    Michael

  • http://web-strategist.com/blog Jeremiah Owyang

    Michael, in the report, we have that in great detail. They are most likely in Marketing or Corporate Communications.

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you, I’ve not been back to your campus in a while, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added, thanks!

  • http://web-strategist.com/blog Jeremiah Owyang

    Thank you Steven nice to connect with you! Currently this list is for companies with over 1000 employees, can you let me know if LinkedIn is incorrect on showing Link Digital?

  • http://web-strategist.com/blog Jeremiah Owyang

    Nice to meet you! Added Ginger. Wow Two Gingers added in one day, both in Health and Life Sciences.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added Marta!

  • http://web-strategist.com/blog Jeremiah Owyang

    Chad nice to meet you, I know the SEL folks very well. Thanks, added.

  • http://web-strategist.com/blog Jeremiah Owyang

    Added

  • http://gingerpelz.com/ Ginger Pelz

    Nice to meet you as well! Thanks for putting this list together and taking the time to maintain it.

  • @theolynn

    Hi Jeremiah

    @lizzyval is the Director, Interactive Marketing @titleist:disqus . Would seem to fill your criteria.

    Theo

  • http://web-strategist.com/blog Jeremiah Owyang

    Thanks we connected, I’ve added her Theo

  • Anonymous

    Hi! I’d love to be added.

    Kelly LaVaute, Quicken Loans Social Media Manager

    (Financial Services)

    http://www.linkedin.com/in/kellylavaute

  • http://twitter.com/ckaszer Chad Kaszer

    awesome, thanks!

  • http://twitter.com/ckaszer Chad Kaszer

    awesome, thanks!

  • http://crowdbooster.com David Tran

    Great list @jowyang! Does it exist in any other form, i.e. is there a twitter list for all of these corporate social strategists? If the numbers in this list is representative of the number of companies that have hired corporate social strategists, why do you think internet software companies and consumer goods have adopted and emphasized social media strategists more than service industries (airlines, business services, financial services)?

  • http://web-strategist.com/blog Jeremiah Owyang

    There’s  a Twitter list, read above in the text! Also the industries that were inflicted with the most pain were forced into this space, and also tech is an early adopter of technology (no surprise)

  • http://web-strategist.com/blog Jeremiah Owyang

    There’s  a Twitter list, read above in the text! Also the industries that were inflicted with the most pain were forced into this space, and also tech is an early adopter of technology (no surprise)

  • http://web-strategist.com/blog Jeremiah Owyang

    There’s  a Twitter list, read above in the text! Also the industries that were inflicted with the most pain were forced into this space, and also tech is an early adopter of technology (no surprise)

  • http://web-strategist.com/blog Jeremiah Owyang

    There’s  a Twitter list, read above in the text! Also the industries that were inflicted with the most pain were forced into this space, and also tech is an early adopter of technology (no surprise)

  • http://web-strategist.com/blog Jeremiah Owyang

     I added Charlie Issacs from  Alcatel-Lucent. 

  • http://web-strategist.com/blog Jeremiah Owyang

     Added Chris, thanks.

  • Tiffany Winman

    Hi Jeremiah, I am the Worldwide IBM Social Media Strategist for IBM Software Marketing (http://ibm.com/blogs/tiffany). Also, Adam Christensen is no longer with IBM. His responsibilities were shifted to Ethan McCarty (http://ethanmccarty.com).

  • Plexicos

    Wonderful stuff, thanks alot.
    Do you know of a similar compilation of social media managers in politics?

  • Plexicos

    Wonderful stuff, thanks alot.
    Do you know of a similar compilation of social media managers in politics?

  • http://www.aercomunidad.org/2011/06/15/actualizacion-directorio-profesionales-del-social-media-socios-de-aerco/ Actualización Directorio profesionales del Social Media socios de Aerco | Aerco

    [...] la tendencia de Jeremiah Owyang que publicó hace no mucho un post sobre la figura del “social strategist” y su rol dentro de la empresa, publicamos desde Aerco un espacio propio para nuestros socios . [...]

  • http://www.web-strategist.com/blog/2011/07/01/how-to-interview-your-future-employer-for-the-corporate-social-strategist-position/ Scorecard: How to Interview your Future Employer for the Corporate Social Strategist Position « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] this role the Corporate Social Strategist, be sure to read the report (also mentioned above) and see this list of these professionals, and read the On The Move of who was hired in this [...]

  • http://marshallk.com/corporate-social-strategist-list-now-doubled-in-size Marshall Kirkpatrick, Technology Journalist » Corporate Social Strategist List Now Doubled in Size

    [...] Back in January I did some fun hacking together of a Twitter list and some stats about corporate social strategists on Twitter, based on a great list of people in charge of social technology strategy at companies around the world compiled by Jeremiah Owyang. [...]

  • http://www.web-strategist.com/blog/2011/07/29/number-of-corporate-social-media-accounts-hard-to-manage-risk-of-social-media-help-desk/ Number of Corporate Social Media Accounts Hard to Manage: Risk of “Social Media Help Desk” « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] what does this mean for the Corporate Social Strategist, who we conduct research on frequently? This is an indicator that if they don’t have the [...]

  • http://web-strategist.com/blog Jeremiah Owyang

    I see all these new submissions, we’ll be reviewing, and updating soon.

  • http://www.svcreation.com/custom-computer-services/ SVCreation.com

    Web Design California…

    List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing…

  • http://twitter.com/jowyang Jeremiah Owyang

    I’ve added you, thanks for your patience

  • http://twitter.com/jowyang Jeremiah Owyang

    Thanks, I’ve added you Nisha

  • http://twitter.com/jowyang Jeremiah Owyang

    Ah local Cal! I added you Christina.

  • http://twitter.com/jowyang Jeremiah Owyang

    Laurie, thanks for your patience, I just updated it! Included you. 

  • http://twitter.com/jowyang Jeremiah Owyang

    Not to date, however they can submit! 

  • http://twitter.com/jowyang Jeremiah Owyang

    Wendy thanks for this, see above in post, I linked to a few.  I can’t manage this list beyond the existing scope, However I believe recognition of all is important. Thanks for your understanding. 

  • http://twitter.com/jowyang Jeremiah Owyang

    Colin, thanks!  I updated and included you sir.

  • http://twitter.com/jowyang Jeremiah Owyang

    Colin, thanks!  I updated and included you sir.

  • http://twitter.com/jowyang Jeremiah Owyang

    I’ve added you! 

  • http://twitter.com/jowyang Jeremiah Owyang

    I’ve added you! 

  • http://twitter.com/jowyang Jeremiah Owyang

    I added you Greg, Is “CPG” the right category?

  • http://twitter.com/jowyang Jeremiah Owyang

    Added Shane, sorry for delay.

  • http://twitter.com/jowyang Jeremiah Owyang

    Added Shane, sorry for delay.

  • http://twitter.com/jowyang Jeremiah Owyang

    Cindy, I’ve added you, great to connect with you here, as well as in person.  Keep up the great work.

  • http://twitter.com/jowyang Jeremiah Owyang

    Added thanks! Desiree

  • http://twitter.com/jowyang Jeremiah Owyang

    Added thanks! Desiree

  • http://twitter.com/jowyang Jeremiah Owyang

    Added Alex. thanks

  • http://twitter.com/jowyang Jeremiah Owyang

    Added Alex. thanks

  • http://twitter.com/jowyang Jeremiah Owyang

    Kelly, my sincere apologies on the delay, i’ve added you now.

  • http://twitter.com/jowyang Jeremiah Owyang

    Kelly, my sincere apologies on the delay, i’ve added you now.

  • http://www.web-strategist.com/blog/2011/08/23/updated-list-of-social-media-corporate-buyers-corporate-social-strategist/ Updated List of Social Media Corporate Buyers: Corporate Social Strategist « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] to help from Anita Wong, I’ve updated the list of Corporate Social Strategists, for 2011. These are the hard working open leaders within corporations that are making cultural change using [...]

  • Michael Fraietta

    If you’d like some more media and entertainment folks, please include Kristen Ritter (VP of Internal Communications) and myself (Enterprise Community Manager) of News Corp. Thanks. 

    I hope things are well on your end. 
    Mike Fraietta PS: Is the SCRM group still going? I haven’t seen much lately. I am guilty of being on the 90% consume-only list. 

  • http://www.linkedin.com/in/alexromano Arom1000

    Thanks for the addition and thanks for keeping up this great list.

  • http://www.facebook.com/people/Nils-Andres/1630191565 Nils Andres

    Jeremiah, Please complete the list, a lot of folks are still missing – tz tz tz…

    Debogovich, Gina BestBuy
    Witt, David Hershey’s
    Bock, Andreas Deutsche Telekom
    Horn, Frank Henkel
    Gale, Porter Virgin America

    Heeke, Stefan  Siemens

    Hageman, Charles KLM Air France

    Kühnel, Tino   BMW

    Sagne, Franck Moet Hennessy

    Harlper, Rob   Johnson&Johnson

    Harles, Rob   Bloomberg

    Feuer, Brandie Tropicana Casino

    Askildsen, Tormord Lego

    Espersen, Peter Lego

    Kalcher, Conny, Lego

    others had bad links, please check it!

  • http://twitter.com/jowyang Jeremiah Owyang

    Thanks Nils

    As part of the submission process (listed above) I need LinkedIn URLs, can you submit those or ask them to submit?  

    And yes, this list is ever expanding it’ll never be completed, thanks to you for your help.

  • http://twitter.com/michelewarther michele warther

    Hi Jeremiah – wow how this list has grown! Have an addition and an update for you. Hope all’s been well.

    Technology: Software, Internet
    Michele Warther – Director of Community at Webtrendshttp://www.linkedin.com/in/michelewarther

    Justin Kistner – Director of Social Products
    http://www.linkedin.com/in/justinkistner

  • http://web-strategist.com/blog Jeremiah Owyang

    I added you to the distinguished alumni Niall.

  • http://www.niallcook.com Niall Cook

    Wow. A distinction. I’m truly honoured.

  • http://www.aercomunidad.org/2011/09/29/actualizacion-directorio-profesionales-del-social-media-de-socios-aerco/ Actualización directorio profesionales del social media de socios AERCO | Aerco

    [...] la tendencia de Jeremiah Owyang que publicó hace no mucho un post sobre la figura del “social strategist” y su rol dentro de la empresa, publicamos desde Aerco un espacio propio para nuestros socios . [...]

  • http://twitter.com/TylerAltrup Tyler Altrup

    Hi Jeremiah, 

    Would you consider adding me under Technology: Hardware, Networking, Component, Computer, Devices?Tyler Altrup, Social Media Engagement ManagerEMC Corporationhttp://www.twitter.com/TylerAltruphttp://www.linkedin.com/in/TylerAltrupThanks so much for putting the list together,
    Tyler

  • http://twitter.com/TylerAltrup Tyler Altrup

    Hi Jeremiah, 

    Would you consider adding me under Technology: Hardware, Networking, Component, Computer, Devices?Tyler Altrup, Social Media Engagement ManagerEMC Corporationhttp://www.twitter.com/TylerAltruphttp://www.linkedin.com/in/TylerAltrupThanks so much for putting the list together,
    Tyler

  • http://twitter.com/TylerAltrup Tyler Altrup

    Hi Jeremiah, 

    Would you consider adding me under Technology: Hardware, Networking, Component, Computer, Devices?

    Tyler Altrup, Social Media Engagement Manager
    EMC Corporation

    http://www.twitter.com/TylerAltrup
    http://www.linkedin.com/in/TylerAltrup

    Thanks so much for putting the list together,
    Tyler

  • http://twitter.com/TylerAltrup Tyler Altrup

    Hi Jeremiah, 

    Would you consider adding me under Technology: Hardware, Networking, Component, Computer, Devices?

    Tyler Altrup, Social Media Engagement Manager
    EMC Corporation

    http://www.twitter.com/TylerAltrup
    http://www.linkedin.com/in/TylerAltrup

    Thanks so much for putting the list together,
    Tyler

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    cruises fort lauderdale…

    [...]List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing[...]…

  • http://www.web-strategist.com/blog/2011/11/13/when-the-corporate-social-strategist-role-goes-away/ When The Corporate Social Strategist Role Goes Away « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] tell you they’ll slowly fade into the background. Now if you’re already in this role (see this grand list I struggle maintaining), don’t fret, this will take years and maybe a decade to implement, as we know most companies [...]

  • http://sprintprepaidphones.net/tag/market/ Sprint Kyocera Echo

    Sprint Kyocera Echo…

    [...]List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing[...]…

  • http://www.socialmediaexplorer.com/social-media-marketing/becoming-a-social-business/ Evolving Social Media Marketing to Social Business | Social Media Explorer

    [...] role of the social media manager or social media strategist emerged and the title signaled that businesses were serious about making social media a recognized [...]

  • http://www.americancarpoint.com/body_by_make_model.php?MID=Honda honda cars

    wow this is so nice that you have a List of Corporate Social Strategists for 2011 and i am so happy that you share this information to all….

  • http://www.theidevelopmentteam.com/evolving-social-media-marketing-to-social-business Evolving Social Media Marketing to Social Business | The iDevelopment Team

    [...] role of the social media manager or social media strategist emerged and the title signaled that businesses were serious about making social media a recognized [...]

  • http://www.aercomunidad.org/2011/11/30/actualizacion-directorio-profesionales-del-social-media-de-socios-aerco/ Directorio profesionales del social media de socios AERCO-PSM | AERCO – PSM

    [...] la tendencia de Jeremiah Owyang que publicó hace no mucho un post sobre la figura del “social strategist” y su rol dentro de la empresa, publicamos desde Aerco un espacio propio para nuestros socios . [...]

  • http://www.escrituraprofesional.com/blog/este-blog-se-renueva/ Proceso de renovación de un blog | María Ripoll Cera

    [...] 2.0″ porque el 2.0 dejó de existir, ahora se le conoce como Social media. Me encanta “Social Media Estrategist” pero me niego a catalogarme en inglés, así que pruebo con la variante Estrategia y [...]

  • http://www.web-strategist.com/blog/2012/02/10/list-of-corporate-social-strategist-2012-buyerbrand-side-1000-employees/ List of Corporate Social Strategist 2012 (Buyer/Brand Side, 1000+ Employees) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

    [...] Lists: See the 2011 list, 2010 list of these Corporate Social Strategists and the original list from 2008, which is the [...]

  • http://www.projectowned.com/web-strategist/2010/11/10/report-the-two-career-paths-of-the-corporate-social-strategist-be-proactive-or-become-social-media-help-desk/ Altimeter Report: The Two Career Paths of the Corporate Social Strategist. Be Proactive or Become ‘Social Media Help Desk’ | Beta:Web-Strategist

    [...] See the updated list of these folks in enterprise class companies for 2011 [...]

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    spain…

    [...]List of Corporate Social Strategists for 2011 (Buyer/Brand Side) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing[...]…

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