What Happens When Twitter Gets Mainstream Attention

Twitter is getting a tremendous amount of buzz from brands, celebrities, media, politicians, and athletes. Despite the hype, it’s still a very small social networking site (likely under 10mm), compared to the social giants like Google, Microsoft, Facebook and MySpace (150-300mm), see my stats page … Continue readingWhat Happens When Twitter Gets Mainstream Attention

Video: How To Use Twitter and Connect in the Comments

I’m getting more and more client calls asking about Twitter, although I tend to think most of my readers are the super social elite folks you’d find in Friendfeed. Yet, in reality, many agencies, brands, and executives are just hearing about this microblogging services from … Continue readingVideo: How To Use Twitter and Connect in the Comments

Sponsored Aggregation: Impacts to Twitter, Federated Media, Microsoft, and the Community

My job is to dissect new and moving parts into ways that business decision makers can understand, I hope to do just that: Web Strategy Summary Twitter is finally monetizing. Working with social media marketing vendor Federated Media, Microsoft has sponsored an aggregation tool that … Continue readingSponsored Aggregation: Impacts to Twitter, Federated Media, Microsoft, and the Community