Intrapreneurship Programs: Engage your Employees, Activate Diverse Ideas, Satisfy Customers

Most large corporations have a wide range of customer types. It often spans many countries, languages, and cultures. To help create the right product solutions for your customers, savvy companies are activating their employees (not just the dedicated product team) to unleash innovation from all areas of the company, which results in a diverse set of product ideas. Yesterday, I spoke at the executive track at the Inclusion Conference in SF to about a hundred Chief Diversity Officers from some of the largest corporations in the world. I was honored to be join by my fellow speakers included Allison Wiener of Clorox, Sandy Carter, Ted Childs, and Pat Waders of Linkedin. I presented three case studies on how MasterCard, Adobe, … Continue readingIntrapreneurship Programs: Engage your Employees, Activate Diverse Ideas, Satisfy Customers

How Corporate Innovation Programs are Measuring Success

Corporate innovation programs are primarily measuring revenue to show success –but that’s a risk, it a small incubated program is being compared to the primary billion dollar business lines. ROI is a fallacy metric of corporate innovation. Basing program success on ROI too early, rather than dedicated innovation KPIs, will not yield an accurate representation of progress. In our recent Crowd Companies research, “The Corporate Innovation Imperative” (available for download here), we found there is a startling chasm between what organizations are measuring around innovation and which KPIs truly indicate program success from infancy through maturity. Corporate innovators who implement realistic measurement plans that focus on innovation KPIs, not immediate ROI, find greater executive support and are given adequate time … Continue readingHow Corporate Innovation Programs are Measuring Success

These Ten Delivery Drones Are Coming To Your House

By Jeremiah Owyang, with co-contributor Ryan Brinks Drones come in many shapes and sizes, and are coming to a front door near you. Retail, logistics, and the way we shop and consume will never be the same. We call this trend the “Autonomous World” when robots are able to augment, supplant and replace human workers at greater efficiency. It’s happening in all walks of life, industries and sectors, but the one area that will be most impacted will be the retail and logistics space. Earlier this month, I was a keynote at Etail, where over a thousand retailers were present to learn about how on-demand workers and autonomous drones will impact their business models.  Just three years ago, the thought … Continue readingThese Ten Delivery Drones Are Coming To Your House

Corporate Innovation Challenges: Culture, Budgets, and “Frozen” Management

Corporate innovation leaders face many challenges when attempting to get innovation programs off the ground. Peter Schwarzenbauer, chairman of BMW (a Crowd Companies member), is quoted saying, “Innovation is a willingness not to be understood for a long period of time.” Change agents are those whose radical, innovative ideas are not internally understood –and the culture of the company resists change that could conflict with existing business models. In our research, we tested to see if technology adoption, relationship with startups, or if understanding new trends would have been a primary cause of challenges –yet over and over, we heard that internal culture was the primary issue. [Ironically, most Corporate Innovation leaders had more challenges with internal culture –rather than combating … Continue readingCorporate Innovation Challenges: Culture, Budgets, and “Frozen” Management