The Fight on Google’s Results Pages: Community Platforms

Dell’s Bob Pearson was right, a company’s corporate homepage is really Google.com As I was doing follow up research on some of the vendors in the community space, I was entering in some keyword searches on Google to find different product pages. Although a common … Continue readingThe Fight on Google’s Results Pages: Community Platforms

Remembering the Many Opportunities of Social Media –not just the Impacts of Advertising

Social Media impacts every aspect of our cultures, from business, politics, journalism, media, and advertising. Within just the business realm, it impacts research, marketing, support, product development and employees within the firewall. Despite the vast impacts of this shift “power has shifted from large organizations … Continue readingRemembering the Many Opportunities of Social Media –not just the Impacts of Advertising