Community Managers Evolve in the Collaborative Economy #CMAD

Today marks the 5th Annual Community Manager Appreciation Day, or #CMAD for short. I’m thankful to the community for rallying behind this day when I initiated it in 2010. I had seen that some of our hardest working business folks were struggling to manage the onslaught of communications, … Continue readingCommunity Managers Evolve in the Collaborative Economy #CMAD

Wrapup: Community Manager Day 2013, Trended

In 2013, Community Managers are trending, both online, and their impact to their organizations and the customers, who they serve. Community Managers are the most powerful group online As professional online communicators, Community Managers are the most powerful group for 5 reasons: 1) Professionally trained … Continue readingWrapup: Community Manager Day 2013, Trended

10 Key Stats of the Community Manager Space #CMAD

Update: Here’s a Wrapup of #CMAD 2013, which Trended. Today is Community Manager Appreciation Day, in celebration of saluting this important role changing the face of corporations and customers everywhere, I wanted to share original data and insights on the state of the space.  Community … Continue reading10 Key Stats of the Community Manager Space #CMAD

Data: Composition of a Corporate Social Media Team

How are today’s social media teams structured? Ever wonder who’s behind those corporate Twitter and Facebook accounts? Think there’s more to it than an intern just tweeting haphazardly? This data, in the below graphic, is compiled from Altimeter’s recent survey to 144 global national corporations … Continue readingData: Composition of a Corporate Social Media Team

Community Management Education (and Certs) a Sound Investment –Yet Experience Trumps All

For seasoned or budding community managers, investing in a solid foundation of learning through an education program and becoming certified is a good investment –yet don’t think classroom time is sufficient, as time and experience in the field is the most important. A Need for … Continue readingCommunity Management Education (and Certs) a Sound Investment –Yet Experience Trumps All

Trend: Some Community Management Activities to be Outsourced

As we continue to conduct research in the social business arena, it’s important to point out the trends in the space. In particular, a role that is so key to success for customer engagement (marketing and service) is the challenging (and often under-appreciated) community manager … Continue readingTrend: Some Community Management Activities to be Outsourced

List of Corporate Social Media Strategists, Corporate Community Managers in 2010

Update Jan 7, 2011: I am no longer updating this list, instead, find the more updated list for 2011 for Corporate Social Strategists. As an industry watcher, I look at trends, data, spending, technologies, yet what’s really important is watching the trend of professionals as … Continue readingList of Corporate Social Media Strategists, Corporate Community Managers in 2010

Community Manager Appreciation Day #CMAD (Every 4th Monday of Jan)

Every fourth Monday of January, let’s take the time to pause, recognize, and celebrate the efforts community managers around the world to improve customer experiences. Passionate About Customers The title matters not, whether it’s online customer advocate, online customer support, company evangelist, disgruntled customer handler. … Continue readingCommunity Manager Appreciation Day #CMAD (Every 4th Monday of Jan)

Community Managers Must Deliver ROI: Commandments For Surviving a Recession

I’m a former community manager, and many of my friends are currently in this role, and I want to make sure they are armed with the right knowledge to succeed during hard times –I know some of them may get laid off. Community Managers are … Continue readingCommunity Managers Must Deliver ROI: Commandments For Surviving a Recession