Five Phases of Digital Eras Roadmaps directionally guide us when situations are unclear. To guide me, I often used this framework in client work, speeches, and reports. It serves us to see how technology is rolling out in our lives, as Scott Monty said, it could a “chart of your life”. It’s not just for me, it’s for all of us to use in our personal and professional planning. As we approach the anticipated recession, now is a good time to publish this roadmap, as we’ve seen economic conditions shape each era. For example, in the Internet Era, the dot coms experienced a shakeout in the 2001 recession. Next the Social Media era became a low-cost channel in the next … Continue readingRoadmap: Five Phases of Digital Eras
This may come as a shocker to many, but in the next few years, the peer-based sharing/collaborative economy will shift to automation. I’ve studied this market closely and want to make some clear predictions on where things will head. Four years ago, I mapped out the Collaborative Economy, which is the phase where humans get what they need from each other (peer-to-peer commerce). In the next phase, the Autonomous World, robots will augment and replace humans, and they will serve humans. In some cases, robots will serve other robots as we advance further. The transition from traditional business models to the Collaborative Economy and ultimately to the Autonomous World is already creating ripples throughout the world. We are in the … Continue readingAutomation Is the Next Phase of the Collaborative Economy
The future of Airbnb lies in creating memorable guest experiences, and brands will benefit by complementing these experiences in relevant, valuable ways. Since attending Airbnb Open in Los Angeles a few weeks ago, I’ve been contemplating what Airbnb’s announcements around shifting toward experiential hosting mean for both guests and corporations. Guests will find authentic travel experiences that complement their hospitality choices, while corporations will find opportunities to partner with Airbnb and sponsor these entertainment and cultural adventures. During the event, executives from Airbnb revealed a few interesting data points: The average business traveler stays at an Airbnb for six nights The average Airbnb host makes $7,530 per year Travel spending is nearly 10% of global GDP ($7.2B) Airbnb had 40M … Continue readingIndustry Impacts of Airbnb’s Shift to Experiential Business Models
Above: Mercedes Benz Autonomous Car Two mega trends are coming together: The Collaborative Economy and the Autonomous World, which means shared mobility from self-driving cars. Early this year, we published a research report on the Business Models of Self-Driving Cars, and we’ve presented our findings at a number of industry events. A commonly asked question is: “In the future, will we even own cars?” I want to share a few scenarios that are likely to emerge. Today’s 3-year-old toddlers are unlikely to ever learn how to drive. With autonomous cars already making their debut now, and then en masse in 2021, per Ford and others, these toddlers are unlikely to require driving skills in the year 2031. Here are four … Continue readingSo Who’s Really Going to Own Autonomous Cars? There’s Four Scenarios.
Facebook Joins the Collaborative Economy Facebook has announced the launch of its Marketplace, a new feature in four countries that enables users to buy and sell their used goods using Facebook connections. While Facebook’s strongest advantage is a network of trusted users, it must develop more sophisticated features to compete against established players. But it has a good start, as the environmental benefits of Facebook Marketplace for helping individuals reuse goods rather than send them to the junk yard will be of particular help for many migrating students, new families, or those seeking to change up their personal items. Market Timing: Existing Startups Under Fire At a macro level, the startups in the Collaborative Economy Honeycomb are undergoing a shakeup as … Continue readingFacebook joins the Collaborative Economy with Marketplace
There are three topics that should be discussed as we forge the next economy: the Autonomous World, Silicon Valley feudalism, and ensuring human safety from advanced robots. For the second year, I’ll be at Tim O’Reilly’s Next:Economy Conference in San Francisco on Oct. 10–11, which brings technology, the economy, and forward-thinking industry leaders together under one roof. These events set the tone for the impacts of technology on businesses, governments, societies, and global economies. I see three red-hot challenges for the Next:Economy: The Autonomous World. What role do humans play when robots do jobs better? This topic, which was discussed at the last Next:Economy, was a major theme –yet we’re nowhere near from settling it. Did you know the White … Continue readingThree Challenges for the Next Economy