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Guest Post: Finding Forrester’s Next Social Analyst

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Jeremiah: Working at Forrester is a capstone in my career, it could also be for you. Charles Telep, Forrester’s talent recruiter is guest posting here at the Web Strategy blog to find my replacement. I fully endorse working at Forrester here for a plethora of reasons, here’s just a few: 1) Jump start your career, […]

Thank you Forrester, a Grand Adventure!

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Thank you Forrester!  When I announced I’d be joining Forrester nearly two years ago, I knew it would have been one of the best moves in my career. I certainly feel I was right. Being a Forrester Analyst is a top role to have in any industry, and one that I’ll bear proudly for the […]

Orlando Tweetup on April 22, Forrester Marketing Conference April 23-24

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I’ll be in Orlando at Forrester’s Marketing Conference April 23 and 24th, live blogging (maybe some live streaming), meeting clients, and listening and learning from Marty St. George, SVP of Marketing for JetBlue, Greg Clayman, EVP of Digital Distribution for MTV, and Annis Lyles, VP of Media and Interactive for Coca-Cola North America. We’re offering […]

Forrester Wave Report: The Leaders in Community Platforms for Marketers (Part 4/4)

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Clients can access the full report The Forrester Wave™: Community Platforms, Q1 2009 on the Forrester site, however the high level findings are available below, as with all of our reports, we stand by our products. Communities are a powerful way for businesses to grow Used correctly, communities can impact the top and bottom line […]

Status: Forrester Wave Report for Community Platforms, Analysis Process (Part 3/4)

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Wave report to segment market leaders in a crowded industry I’m over the hump of this laborious research project to determine which of the 90 community platform vendors are enterprise worthy for Fortune 5000 interactive marketers. Enterprise brands seek ‘Community Solution Partner’ I firmly believe that technology is a commodity, that’s why there are 90 […]