Who’s Leading Corporate Innovation? Examining the Corporate Innovator Persona

Experience and Education Set the Foundation for Leadership. This is a detailed breakout from our recent report on the Corporate Innovation Imperative, over the coming months, more will be revealed about how large companies are behaving like startups –while using their unique capabilities as a large organization. Attracting the right talent for innovation is a challenge for corporations competing with shiny, agile startups, as is long-term employee retention. Innovative corporations are building innovation talent pools by offering interesting programs, intrapreneur growth, and worthwhile incentives. Because, without a focus on attracting and maintaining innovation leaders, corporations are left seeking a hero to guide their journey toward change. (Above graphic, from the recent report The Corporate Innovation Imperative, download the partial version … Continue readingWho’s Leading Corporate Innovation? Examining the Corporate Innovator Persona

Report: The Corporate Innovation Imperative

Our latest research report is now available, which was focused on how large companies are internally getting ready for the many waves of technology disruption that are here now, and coming. Companies need to be ready, with a dedicated innovation program –not just knee-jerk reacting to each new set of technologies that emerges. We asked a number of companies on how they defined innovation, and heard this common pattern: “Corporate Innovation Defined: Doing something new that solves customers needs –even if it may be in conflict with your existing business”   We’ve made a high-level partial version available to the public on slideshare, but the full report is limited to our members at Crowd Companies. Over the coming months, we will … Continue readingReport: The Corporate Innovation Imperative

Robots, Yes Robots, Could Be Trump’s Greatest Threat

The rise of automation is destined to replace some worker employment, and it could increasingly cause friction with efforts to create new jobs, a hallmark of the Donald Trump administration. Many studies have forecast a day when repetitive and labor-intensive jobs will be recast by automation, though the jury is still out about whether the humans now holding those jobs will be elevated to more meaningful positions that utilize automation or will be replaced outright. One particular technology, self-driving cars, is on pace to emerge en masse in 2021, right around the next election, as most car manufacturers will offer these features in their fleets. Furthermore, Lyft has partnered with GM to roll out self-driving on-demand fleets, and Uber and … Continue readingRobots, Yes Robots, Could Be Trump’s Greatest Threat

The Rise of the Political Brand

Corporations are being expected to take a political stand, a risky proposition that could result in backlash, boycotts, or a raving army of advocates. Since the dawn of business, the influences of politics have resulted in private political advisors, quiet lobbying in political offices, and funding political programs. But now, customers are expecting brands to take a public, forward expression on how the brand affiliates with a particular political bent, notion, or value. Careful, if you do it wrong, boycotts are emerging against brands that don’t align with a political stance of their customer base, which results in app downloads, lost revenues, and a tarnished brand. This means the CEO, CMO, and other executives must lean forward on deciding if … Continue readingThe Rise of the Political Brand