Video Interview: The Hierarchy of Social Business Maturity

Below, you can access a video of me presenting the highlights of my latest research on social business maturity.


Screen shot 2011-11-29 at 5.08.10 PM
Above: Click image to access video.

Thanks to Jonathan Gourlay of Search Content Management for interviewing me after my keynote at KMWorld in DC, discussing our latest research report, which you can download on Social Business Readiness. Here’s the slides from my keynote at KM World, which match the report, as well as the video above.

In this video interview (embedded above) I discuss the highlights from our latest report, I also discuss the Corporate Social Strategist, the leader of the social program on the business side within corporations, read a report about their career as well.

I’m looking forward to keynoting at LeWeb next week, the largest European internet conference, where I’ll be sharing our vision and findings on social, mobile, and local for the connected company, see you there!

Below are the 5 levels of the Social Business Hierarchy, read the full report (link above) to learn more

Companies Must Ascend the Social Business Hierarchy of Needs

  • I love how you say the tools are not important and I am a firm believer in a charter because internally everyone needs to be on the same page and sometimes businesses forget this when they say we need this and this but don’t know what they really want.

  • I love how you say the tools are not important and I am a firm believer in a charter because internally everyone needs to be on the same page and sometimes businesses forget this when they say we need this and this but don’t know what they really want.

  • Thanks Jamie.  The tools are a commodity.  There are many many vendors.  Strategy, process, and internal change management is first.

  • It’s really an informative
    post. The 6 minute video will very helpful for us in finding the reasons why organizations
    get to the game late with regard to putting together a social media strategy. Discover
    what the five different levels of social media maturity are that companies go
    through.

     

  • It’s really an informative
    post. The 6 minute video will very helpful for us in finding the reasons why organizations
    get to the game late with regard to putting together a social media strategy. Discover
    what the five different levels of social media maturity are that companies go
    through.

     

  • Pingback: Dexter Goes Social, Pre-Launch Access to Brand Monitor and much more... | Best of the Week | Position² Blog()

  • Pingback: Happy Holidays! Social Business News Is On Vacation()

  • This is a
    nice content.The written skill is so good.I am very impress.Social network
    research and consequently social network analysis is a growing
     methodological research area.This is an amazing.

  • Nice post to read.
    Thanks for sharing with us. Keep up the great work i’ll be visiting to your
    blog.