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NBC: Social Media and Research Industry

Categories: Analyst, VideoPosted on April 24th, 2011

The practice of Open Research is continuing to become a trend, but not just limited to the research reports that Altimeter is sharing, but with websites like Wikipedia, Focus.com, Quora, Linkedin Q&A, and communities like Social Media,org, Marketing Profs, and WOMMA and beyond. I see the trend that corporate buyers can talk directly to each other –without a middleman or expert in between. As a result, some thought leaders are giving away their best knowledge and not holding back in order to be top of mind.

Join in and hear our lively discussion on NBC with Scott McGrew, Ben Parr from Mashable, and Joseph Menn from Financial Times, we didn’t limit this discussion to research industry, but to media, hardware, and devices that deliver them. A few of the startups we discussed include Disqus, Mashery, Flipboard, Color.com, here’s the link why you should assume your Twitter Direct Messages are read by others.

Above is part 1, advance to the NBC site to see part 2. An interesting thing about this state-of-the-art studio is there are no camera persons on set, just robots that are controlled from the main controller room, a slick operation. Overall, it was a lot of fun, but to be honest, an interesting experience being in the hot seat with so many rapid fire questions.

  • Steve

    That was a great interview!

  • http://thefuturebuzz.com AdamSinger

    Cool interview Jeremiah, I like that you called out so many companies are basically ceding control of any digital leverage they have to social outposts without a strategy (or attempt to build a real digital community). Spot on.

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  • http://www.secretsushi.com/ Adam Helweh

    Always incredible insights Jeremiah. I would love to see examples of who is integrating social with their site effectively.

  • http://web-strategist.com/blog Jeremiah Owyang
  • http://www.secretsushi.com/ Adam Helweh

    Thanks Jeremiah. Looking at it now.

  • http://www.breakbumper.tv Ramon B. Nuez Jr.

    Jeremiah, great interview — it looks like Ben was simply referring to you for all the answers :-)

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    Great interview and loved it very much and spot on with the topic. Lots to digest and will come back to read more. Thank you for sharing.

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  • http://bestresearchpaper.com/ research paper

    great video) thanks a lot!!!!

  • http://www.superspeedlearning.com/forkids/mental-artithmetic/ Mental Arithmetic

    Jeremiah, thanks for sharing the video. Watching it now!

  • http://tinyurl.com/profit-robot Morgan Johanson

    It is the beginning of the future.

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