[...] What’s after the Social Web? – Web Strategy by Jeremiah – Sep ‘08 [...]

[...] forward ideas and directions I can and do subscribe to. Thank you Jeremiah Owyang for your blog What’s after the Social Web? for pointing me back to [...]

[...] Yeah, so the whole Web 2.0 thing is old as dirt and probably not helpful. And I won’t claim to have any special understanding into why this conference is called Vermont 3.0 but my guess is that it is tongue-in-cheek. What I do know is that everyone had a blast last year. And it was a great time for tech/geek pros to hang out, jobseekers of all ages to see what sort of tech and creative jobs were available in the Green Mountain State and for connections to be made. If you want some serious thinking about a “web 3.0″ you’ll have to read cleverer minds than mine. [...]

[...] Owyang en el artículo What’s after the Social Web? recopila una información muy interesante sobre lo que podría ser el futuro de la web [...]

[...] forward ideas and directions I can and do subscribe to. Thank you Jeremiah Owyang for your blog What’s after the Social Web? for pointing me back to [...]

[...] What’s after the Social Web? for the morning [...]

As you say Jeremiah, not everyone is going to be a social participant. For some organizations using bolt on social media tools and applications is not relevant or does not make sense. There are some people and organizations that are participating in outward facing social media that never should be. Some are doing themselves more harm than good.

What social media and social networking sites have given us are a set of tools and applications that have application and uses beyond their current high profile or commercial forms. For example, people talk about using twitter as a business tool rather than thinking about creating a searchable organizational database of collaborative conversations.

Tracking, tagging and measuring tools are all part of social media, yet they do not have to be attached to an outward facing social network. Integrating your CMS, LMS and social media elements can turn websites into business tools if you apply them in relation to your unique business rules, goals and needs.

Through using social media elements we are already ensuring that our websites are not destinations, rather, centres from which information, tools and applications are sent to where they are needed, be they on a mobile device, a 10 foot interface or a social networking site. Social media tools allow us to manage our business on the move or in multiple locations.

There is a shift towards whole system thinking, integrating all elements of a business and allowing all this to be where it needs to be.

Social media is far more than connecting with like-minded people.

http://twitter.com/ajmunn

It’s exciting to see how the web moves forward. There will always be a challenge to understand and teach those who are not adopting/embracing the reasons why it’s important and how to use it.

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http://twitter.com/franswaa

Though I am loathe to shamelessly self-promote, some of you may find my FASTForward blog post from 9 months ago “Will Enterprise 2.0 Drive Management Innovation?” of interest and perhaps useful.

Many companies simply don’t know how to embrace the changes, it’s a big move, as it requires internal roles, processes, and budgets. It’s ‘change management’

I would like to hear in more detail how oreilly thinks that people are using ther term web 2.0 incorrectly.

“large corporations haven’t figured out how to fully embrace the social web –let alone think about what’s next”… Are they afraid of social transparency?

What happens when all of the social comments, thoughts and multimedia content gets aggregated and exposed about their brands in 1 website/page?

How will they respond to that? Or will they? They have great opportunity; but how will they choose to engage and leverage?

I am curious as to your thoughts.

Cheers!

My new product is going to change that, and to paraphrase BTO “you just ain’t seen n-n-n-nothin’ yet” Social media will absolutely explode with a working business model attached.

[...] I posted my thoughts about what’s next after the social web, and some interesting comments are coming in, take the time to read about it. For now, I’m [...]

[...] These days, the hype concerns the Social Web, but Jeremiah has a larger focus, pointing out that something new will follow after this hype. As he interestingly points out: “(…) most of my clients [...]

[...] Creating social media strategies for large organizations can be unwieldy. Disparate divisions, brands, product launches, autonomous departments, budgets and line items can give corporate communicators a tough time as they bridge their companies into the social era. [...]

Large corporations are embracing UC. It could be the perfect conduit.