Comments on: Social Punishment: The “Bozo” Feature

By: » Top 40 + 200 Blog Posts on Social Media Spotlight Ideas

» Top 40 + 200 Blog Posts on Social Media Spotlight Ideas — Mon, 09 Nov 2009 22:28:48 +0000

[...] Social Punishment: The “Bozo” Feature – Web Strategy by Jeremiah – Sep ‘08 [...]

By: Community Success Factors 6: Boundaries and Coercion « Mariamz

Community Success Factors 6: Boundaries and Coercion « Mariamz — Sun, 18 Oct 2009 08:19:36 +0000

[...] interesting method is described by Jeremiah Owyang. The ‘Bozo feature‘ means when a user posts a message it appears as expected to her, but is invisible to the [...]

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By: Tom

Tom — Fri, 07 Aug 2009 18:49:38 +0000

Can we install this feature in broadcasting and deal the all the left and right-wing nut jobs out there?

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By: Robert Waters

Robert Waters — Thu, 27 Nov 2008 05:24:38 +0000

This is a slight side-step on a human interaction topic I’ve enjoyed reading. The role of moderator can be identical in part to “sales” in that, the sales person must overcome a series of objections to make closure. Believe me, I have grey hairs from 10 years in hi-stress enterprise sales and the process was slow learning. When I finally learned to “moderate” client issues, complaints, bitches, grinds, etc…I managed to turn around more than a few Bozo clients. But, I strongly recommend Dan Hill’s book, Emotionomics. He’ll take you inside human motivations that lead to emotions that interact with behaviors; and you’ll see a side of the Bozo you’ve maybe never seen: what motivates this behavior and why.

By: Average Joe Sixpack

Average Joe Sixpack — Tue, 07 Oct 2008 19:17:12 +0000

Guy joins local newspaper with social networking environment, mainly for local sports team networking and forum commentary. Gains popularity with insightful and colorful commentary, gains many friends and during the off season is bored.The Local Newspapers union endorses a national political candidate. Think news media aren’t consistently biased against any political party… Ha haha! Average Guy continues to represent his personal opinions with factual commentary, insightful opinion and funny syndicated cartoon posts,forum is flooded union with representation to sway conversation to public opinion toward their favor. Average guy is “Bozoed” off social networking sight, 1 year and 50 friends later… what a waste!
Anyone that thinks newspapers are Fair and Balanced and are bastions of Free Speech that benefits all is wildly mistaken.
Newspaper will not even return an email,no TOS violation, Blacklisting and Whitelisting members is common practice. Mass lockouts for members with viewpoints contrary to newspapers political opinions.
This is what happens when the moderator is the bad apple.

By: The dark side of communities « Direct Marketing Observations

The dark side of communities « Direct Marketing Observations — Mon, 15 Sep 2008 12:56:30 +0000

[...] Owyang has written extensively about the good and the bad in communities. Specifically, using “the bozo feature” in trying to limit bad apples in communities. Elsewhere, Jake Mckee blogs about and knows a [...]

By: Herman Charles

Herman Charles — Sat, 13 Sep 2008 19:43:44 +0000

I don’t recall precisely how I landed on this Blog but the topic is most interesting; I remember I was searching for white label SN solutions. Anyway, my take is that a community should be largely self-policing: Should (for instance)three members find the post offensive the post automatically goes Bozo ::::shrugs::::

By: jeremiah_owyang

jeremiah_owyang — Sat, 13 Sep 2008 08:24:18 +0000

Eric, it’s always great to see you around here. You’re so melodramatic at times, I love it.

By: Eric Rice

Eric Rice — Sat, 13 Sep 2008 06:55:02 +0000

There are two sides to this and none are pretty.

1. Someone is in charge, makes a judgement, mutes (very old media but effective)

2. Bozos (or trolls) are relative. Consensus is key and well, now it turns into survivor and meta-arguing about whether or not the person is a bozo or not? Sheesh, see #1, put someone in control and let them take the heat for banning someone. And then ask yourself why big companies might be afraid of/resistant to social media.

Sounds good on paper, but hell, even drama can be monetized. And that’s all we are. Little barcodes to be scanned and filed.

CONTROL. HUMANS WANT IT.

By: Eric Suesz

Eric Suesz — Sun, 07 Sep 2008 06:58:38 +0000

Jeremiah: I’m a bit late to this discussion, but excellent post and discussion starter, as always.

I love the feeling I get when I hear about the bozo option. We haven’t done it on our site, but we’ve considered it. It feels like justice. But, I also know that the justice I feel as a community manager might be short-lived if a serious troll gets wind of it.

The “Ignore” option for users (minimize “that guy” and his content) is also attractive, but it doesn’t have the weight of a community solution.

I am most attracted to this idea: Let everyone dig into troublesome/problematic content if they choose, but minimize it — and clearly label it as minimized because it was deemed inappropriate — if the community has chosen to deprecate the content (x number of flags, what have you). Or, to put it another way, make people click through to see the bad stuff.

If you’re up for it, I wouldn’t mind hearing what you think about “karma points” in one of your future blog posts. A number of social networking sites have been implementing that kind of system, but I haven’t heard much about how that is working for them. It’s a great idea, but one that may be too “game-y” for some — or potentially off-putting to new users.

By: Recent Links on Ma.gnolia at Fast Wonder Blog: Consulting, Online Communities, and Social Media

Sat, 06 Sep 2008 05:24:05 +0000

[...] Social Punishment: The “Bozo” Feature [...]

By: With Community Management Comes a New Kind of Stress « Online Community Strategist

Fri, 05 Sep 2008 19:01:16 +0000

[...] I recently found a kindred spirit in a post by blogger Jeremiah Owyang: Social Punishment: The Bozo Feature . [...]

By: Persuasive Picks for the week of 09/01/08 : PerkettPRsuasion - The PerkettPR Blog

Fri, 05 Sep 2008 16:50:10 +0000

[...] Social Punishment: The “Bozo” Feature Every once in a while Community Managers need to deal with “troublemakers” within their online communities. Jeremiah Owyang approaches the subject by suggesting the “Bozo” feature as potential solution. Be sure to dive into the comments section for a good discussion on the topic. [...]

By: Wilson Greene

Wilson Greene — Fri, 05 Sep 2008 12:44:27 +0000

I am a brand consultant for a company that provides social media contest platforms for brands looking to engage their market through promotional contests. (ProjectBreakout.com) We essentially offer a vetting service that will moderate their entire campaign. We work with them to find out more about their brand, their objectives, and include their input in how to deal with ‘trouble makers’. It’s unfortunate that anyone has to deal with users like that but personally, I feel brands should approach this head on and directly. Of course I could go on but it’s a relevant topic for anyone working with social media. Thanks for the article.

By: Angela Connor

Angela Connor — Thu, 04 Sep 2008 14:19:34 +0000

@Mike, I would argue that a third party could still be susceptible to the big brother moniker and consequences that Marc and I have both mentioned. The answer could be to not be so “available” but then the concept of community-building could be somewhat at risk as well. Depends on your goals, I suppose.
@Marc…let’s talk offline. I’m communitygirl on twitter. I’ll find you.