Video: I’m Running For President of the United States
Categories: Social Media, Video, Web Marketing, Web ToolsPosted on August 16th, 2008Well not really.
My new friend Avi Bhatnagar showed me this clever viral video that combines personalization, as well as a social marketing impact. You can add your friends in the ’spread this’ page to spread it among your friends and family, you can create your own here. Quite honestly, the video effects (while are obvious upon a close inspection) are a pretty good, all things considered. I noticed in my recent research report on Social Network Marketing campaigns, that DiGiornio had a simliar type of personalized social campaign that let you prank calls on your friends with the “Ditcher” –expect to see personalized marketing, interactive marketing, to meld with social marketing.
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12 Responses to “Video: I’m Running For President of the United States”
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Jeremiah Owyang
Silicon Valley
The views expressed on this website/weblog are mine alone and do not necessarily reflect the views of my employer, Forrester Research.













haha. “I love it! You’ve got my vote!”
Posted by John on August 16th, 2008 at 5:26 am
Thanks, and I promise to make sure no Grandmothers are hurt during my campaigning.
Posted by jeremiah_owyang on August 16th, 2008 at 5:27 am
What’s really terrific about this viral campaign is that they will capture 1,000’s of email addresses. So, rather than just sharing videos, views, blogs and comments, they’ll build an opt-in email list for future demand gen campaigns. Superb.
Posted by Dan Z. on August 16th, 2008 at 10:30 am
Jeremiah, that is way too funny! I kinda love the production values too which makes it work.
Posted by Neil Vineberg on August 16th, 2008 at 2:21 pm
Dan
Yup, many many email addys, and all opt-in. One interesting thing is that since you submitted up to 3, they can map our your social graph, using those relationships in future campaigns. “so and so liked this website, so you would too”
Posted by jeremiah_owyang on August 16th, 2008 at 7:10 pm
Ha, I was sure I was going to get RickRolled at any moment. No slider on the video is kind of a bummer.
Posted by brian on August 16th, 2008 at 7:13 pm
Oh Brian, you’re impossible to please
Posted by jeremiah_owyang on August 16th, 2008 at 7:52 pm
Haha, Jeremiah it’s great that you blogged about this, Avi will be even more famous now
Thanks again for coming to Juniper to talk to us last week, it was very informative and a lot of fun!
Posted by Anton Chiang on August 21st, 2008 at 1:50 pm
Anton, it was my pleasure, thanks for having me!
Posted by jeremiah_owyang on August 21st, 2008 at 1:56 pm
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