List of Communities, Virtual Worlds, and Social Networks for Youth, Boomers, Retired, and Beyond

I’m doing research around how different ages using social networks, communities, and virtual worlds by age, and will compile this list as it grows. I’m looking for established community sites that are mature enough to work with brands.

There is already so much coverage on mainstream social networks like Bebo, MySpace, Facebook, and LinkedIn that we forget about the other smaller niche networks. First, understand technographics (how ages use social media 18+) by accessing Forrester’s profile tool, available for free.

If you know the demographics for any of these, please leave a comment.


Youth
I’m primarily seeking communties that are under 18, beyond just MySpace.

Club Penguin, Disney
8-12, Virtual World

Stardolls
Young Girls 10-17, Social Network, virtual dolls

Barbie Girls
6-16, Virtual World

WeeWorld
Youth, Avatar based Social network

Zookazoo
6-10 year olds, Virtual World

Club Penguin, Disney
8-12, Social network, virtual dolls

Gaia
Teens, Virtual World

Habbo Hotel
European Youth, Virtual World

Cyworld
South Korean youth, (and now global), virtual/social network

Neopets
Youth, Virtual Pets

Pixie Hollow, Disney
Young Girls, Virtual Pet

Teen Second Life
Teen, Virtual World

Webkinz
Youth, Virtual World

Piczo
Teens, Social Network

Dizzywood
Youth, Virtual World/games

Shining Stars, by Russ
Youth, ‘name a star’

Puzzle Pirates

Youth, Gaming, Virtual World


50+
Now of course, boomers and retired are also going to be on lifestyle social networks like Facebook and LinkedIn, but I’m seeking examples that are focused in on reaching these folks.


Eons

50+, Social Network

BOOMj
50+, Social Network

Tee Bee Dee
Boomers, Social Network

AARP
Boomers, Social Network

There’s a larger list of Boomer sites, many I’ve not heard from.


Departed
Someone suggests this in the comments in Friendfeed, makes sense.

Legacy
Respectance
Tributes.com
SweetMemoriesSite
ChristianMemorials
PreciousMemoriesAndMore

For what it’s worth, I hope this blog lives on past my time here.


Related Resources

  • Danah Boyd has a great PDF on Youth and Social Networks (PDF)
  • Many reports (260) on Forrester site tagged youth
    • Gladysherdman

      you forgot Spark CIty World . its for girls ages 6 and up

    • Mike Brown

      Really good content. I was searching for this forever…

    • Vipulalate

      i want girl frien, who taking with any time and any ware

    • Sndsn

      kiki

    • Dgff

      fuck ya

    • kutty

      i can find wat i am lokin 4 i am fen to go siko

    • tyu

      all the games are boring

    • candice jack

      heyyyyyyyyyyyyyyyyy