Video: Social Media in Plain English

Lee Lefever does yet another great video, explaining the difficult to explain and what it means to people, business and industries. I liked how he focused on what’s really important, the change between people and institutions, not just tools. He’s even offering these videos for internal education at companies, go to his site to learn more. Lee has also been creating videos for others, he’s not just talking about social media but living it as a business.

I’ve got a whole archive of all his shows (or you can go to his site), I often send this to folks that are trying to understand this space.