Weekly Digest of the Social Networking Space: March 27, 2008


I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an analyst.

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Web Strategy Summary
This week is slow, as my host Dreamhost has been down. Updating this draft post has been difficult. The most significant news is Yahoo joining the OpenSocial alliance. Expect to see more social networks and widget creators focusing on building OpenSocial compliant applications.

OpenSocial: Yahoo steps into the fold
In a not so surprising move, Yahoo joins the OpenSocial collective, and a non-profit organization is formed.

Market: VCs: “No More Social Networks”
I have to agree with this, I can’t stomach another social networking pitch either. We need to stop deploying the same tools and figure out what really matters: how to communicate and be part of communities.

Privacy: How to use Facebook’s Privacy Features (video)
Teresa did a great video on how to use the privacy features on Facebook. Well done.

Widget: Mytopia launches pan networks
This widget game creator is launching several widgets on multiple platforms without being OpenSocial compliant. Unlike OpenSocial the games work across the different social networks, not as individual installs or instances.

Profile: Widget creator slide profilled
Money magazine dives into the world of slide and interviews Max Levchin. With a large inventory, and disappointment with advertising on social network sites, can Max’s ‘engagement’ metrics be they key?

Money: Hong Kong Investor pours more into Facebook
Li, a HK investor continues to put more cash into Facebook: “Li had previously invested US$60 million for 0.4% of Facebook. Li didn’t specify Thursday how much of a stake he now owns in Facebook”

This digest is a bit thin compared to previous weeks, so please leave a comment if there was something relevant that was missed.