@JulieGibbons Sweet! Now I can visit Romulus, or finally have a coffee chat with my wookie pen pals! in reply to JulieGibbons 1 hr ago

Barcelona Bloggers share insight and ideas over dinner

Categories: Europe, EventsPosted on November 15th, 2007

It’s obvious form the culture in Barcelona that it’s a community of sharing. I realized this as we passed plates and plates of tapas within a crowded restaurant to each over beers and passing ideas. It wasn’t just about the amazing tapas, but ideas, relationships, URLs and business cards were being shared about.

Last night, the Barcelona blogging community culminated at the Buda Bar, a very upscale lounge suggested by Maria Sipka and Daniella (both of Linqia), our gracious community hostesses. About 30 individuals came out in this open city, and I learned that many were web entrepreneurs from other countries around the world. I’ve kicked off these bloggers dinners at various cities that I visit, and it’s really for the community, and the chance to meet those that I often interact with online, where the focus is on community, not any individual.

I think I could really get used to the Barcelona lifestyle. After work, I enjoyed drinks with colleagues and tapas, I returned to my room, took a nap, got cleaned up, and headed out to more socializing on the town, followed by supper at 10, if not later. My doctor tells me that many small meals is better than the large mega meals that we have in America twice or three times a day.

One notable conversation started with the open source movement, and we quickly started to note that many of these software movements lack solid marketing strategy to mainstream consumers. We started to talk about what could fix this issue and the concept of ‘open source marketing’ or ‘open marketing’ could deliver this. What would this look like? A combination of evangelism from established marketers doing pro bono work, and the collaboration from global marketers to help with the variety of skills that many developers do not have.

In my hand, I have business cards froms companies such as ecaptia, migoa, rollingtalks, ITnet, neurona, onetomarket, and emascaro. While this is not the first time this group has met (some knew each other from previous events) it’s always intersting to witness people introducing themselves for the first time, and realizing they have an online relationship via blogs, and other social tools. Face to face is often a relationship sealer for many online relationships.

I took a few pictures below (please help tag with names, and I’ll correct titles) and recorded a few videos that I’ll publish in the coming weeks.

Thank you Barcelona bloggers, it was great meeting you all.

Tags: for this event are BarcelonabloggerNov07 (or just link to this Technorati page)

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  • Aye, I love Barça so much, I have a condominium there.
  • I know that tapas place -- I liked it so much I went there twice when I was in Barcelona last year!
  • Hi again Jeremiah,

    Was a pleasure gathering with you and the Barcelona bloggers and web entrepreneurs. As you see Barcelona is becoming a kind of South-European Silicon Valley ;-)

    Thanks for the mention to the ‘open marketing’ conversation, I have been thinking in this concept for a while, and it is really 'exciting', we need to keep talking, and thinking about, as we yesterday did. Thanks again for everything!
  • It was really nice the drinks and tapas! And for sure, the video moment defining the open-marketing was awesome!

    Hope to see you again in Barcelona!
  • @Tomy stay tuned for the video....

    @Sergio I look to return soon.
  • Good to hear you enjoyed the international community in Barcelona. See you next time in Barcelona or somewhere else. I love to share ideas together next time again!
  • Jeremiah

    If you are interested in Open Source Marketing, take a look at the excellent ChangeThis manifesto written by James Cherkoff on 'What is Open Source Marketing?".
    http://www.changethis.com/14.OpenSourceMktg

    James and Johnnie Moore also run a great "Open Sauce Live" workshop to introduce brands to the concept of just letting go.
    http://collaboratemarketing.com/opensaucelive/

    James' Modern Marketing blog is also worth a look.
    http://www.collaboratemarketing.com/modernmarke...

    Graham Hill
    Independent CRM Consultant
    Interim CRM Manager
  • Thanks Graham, I've been reading Cherkoff's Manifesto, and is great.
  • Too bad I was not able to come.
    Hopefully, we can make something similar in Paris/France in the near future.
  • Graham

    I checked out the PDF, pretty cool stuff.
  • Hey Jeremiah! Thanks for being a true catalyst and gathering a somewhat disjointed web 2.0 community together. A few of us feel stronger than ever to continue the discussions and inject some of the Silicon Valley spirit into this "Entrepreneurial Living City". If you know of any burnt out talents in the Valley who want to indulge in the Barcelona lifestyle - send them our way! :-) Maria
  • Maria

    It's up to community leaders like yourself to guide us forward. Given your background (with the decentralized starfishes) you will be a success.

    Lead on, I'll be rooting Barcelona on from thousands of miles away!
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