Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers

Forrester Event: Social Computing

This Wednesday I’ll be speaking on a panel at Forrester’s Social Computing event, I’ll be joined by some fantastic thought leaders from companies leading this space.


“New technologies like blogs, social networking, and RSS are changing the media and marketing landscape. This Workshop will not only introduce these new tools, it will also move you quickly into being an active participant in social media and marketing. You’ll go home with a better understanding of how to use social marketing — and more importantly, a workable plan for what to do today. Marketers will learn when it is appropriate to use these tools, how to overcome internal resistance to deployment, and how to measure the results.”

Panel: Social Computing Companies
Anil Dash, Vice President, Six Apart
Jeremiah Owyang, Web Strategist, Director of Corporate Media Strategy, PodTech.net
Todd Parsons, Co-Founder and Chief Product Officer, BuzzLogic
Mike Walsh, CEO, Leverage Software

Six Apart is a blogging software company, and I suspect they’ll continue to release new products, Buzz Logic is a company that measures social media, see a list of companies that measure social media and Leverage is a White Label Social Networking company, see this list.

Thank you Peter Kim and Charlene Li of Forrester for the invite.

The next morning I’ll be giving a webinar on the famed Marketing Profs network, a 90 minute presentation on what you need to know about podcasting, video blogging, and live interactive video streaming. Sign up!

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