Identity to compound as a problem as more tools launch
Identity is becoming increasingly important as more social networks as more tools launch. Here’s a few examples:
1) Chris Pirillo’s identity was kidnapped on Pownce, individuals may have not realize it was really Chris, perhaps spilling personal information to this imposter. This is a bad situation for Chris and everyone else, as now he may be compelled to register to every single application to confirm and own his identity.
2) Kathy Sierra was bombarded by unknown trolls, if there was a pre-registered login system, much of the nasty commenters could have been filtered out by a universal system.
3) Everyone has to sign up for dozens of social networks, and adding, and re-adding, and re-re-adding, and re-re-re-adding friends, family and folks to their networks.
Identity a frequent topic
As an industry we need a single identity and network systems, in fact this was discussed many times last night at the Techcrunch party. I know there are some tools and technologies out there, Tantek suggested Microformats could help, others have suggested identiyy widgets, or existing networks like LinkedIn, well, I suggested Facebook (I’m not the only one).
Many of the folks at the party last night talked to me about this, I asked them why don’t they adopt Open ID? A common response? “Like everyone else, we’re waiting for someone else to do it”
We need a system that we can all trust where we own and can confirm our data and profile information, can control different privacy permissions within our network (friends, family, work, other) and give us the ability to remove, export or delete it. Don’t get me wrong, I’m no pinko, I realize the importance of trust and why Microsoft’s Passport didn’t work.
Open ID slow to adopt
I realize that Open ID is one solution, but let’s get realistic, it’s not being adopted because it’s too geeky, maybe they need a marketing evangelist, or a mass consumer tool will need to be birthed. Please note, I’m not opposed to the tool, I’m just looking at the market around me.
What would success compose of?
1) Sound technology 2) Market trust 3) Evangelism 4) Adoption by key players
Chris, Kathy and all our problems will continue to exist, in fact compound, as more and more tools get released.