Participating in a Virtual Conference: Marketing Profs

I’m speaking to 370 (it was over 400) people at a virtual conference today hosted by Marketing Profs. Thanks to Bill Lee, Whitney and David and all the folks at Marketing profs to invite us. They’re using web-based software by Unisfair. It’s an interesting concept as it appears like you’re at a virtual conference. Of course, it takes some time to get used to the interface, but once you find a session you can put it on in the background and go about your work.

I think it’s possible to host your own conference by using slideshare to post your slides, then using ustream (a company I advise) , and camtwist for interaction details. Likely it’s not quite as robust as scalable, but I see this technology quickly becoming common.

It’s interesting how the web is intersecting different industries and conferences, you know about how we went crazy at the Web 2.0 expo with ustream, even in our panels. At some sessions there were more people watching us live on ustream then were actually in the live session.

The web brings conferences to you and connects people. Overall, I was impressed with the experience and put some screenshots below.