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I want to break up with you (video)

Categories: Community Marketing, Social Media, VideoPosted on June 12th, 2007

Chris Heuer shared this video with us as the Social Media Club yesterday at the closing of the workshop. He told me that Microsoft actually created this video, a company that’s come a long way in changing how they interact with customers.

I could do a whole post on this video, but you can pretty much tell the direction marketing needs to go.

It’s kinda like a cross between When Harry met Sally and why corporate websites are irrelevant.

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5 Responses to “I want to break up with you (video)”

  1. The video is fantastic, thank you for posting it!


  2. Well I’ll be damned… that’s a clever commercial…

    Of course, cute or not (and it does score some points on the “warm and fuzzy” scale for MS), this is obviously a mild foray into the new media viral marketing landscape for them.

    If you read the blog itself, the tactic is transparent. However, “where’s the beef”? So MS has some people attempting a blog-related viral marketing campaign. Ironic then that they are using Google’s technology base to do it (Blogger and YouTube)!


  3. that video is rad!


  4. I was thinking “Awesome”


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