Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers

What’s your Page Rank?

June 02nd, 2007 | Category: Search Strategy

I’m getting more and more interested in the Google “Webmaster” (did I tell you I hate that term) features that they demo’d to me at Google Developer Day.

Page ranks are important as they help to determine where your topics, keywords, tags, or phrases, may appear in a Google search results page. A significant amount of my traffic comes from Google searches, says Google Analytics. While I don’t deploy any significant SEO that what’s provided on this wordpress platform, I’m publishing frequently, getting a lot of links in (I’m 1800 in Technorati now) and structure my tags and titles in a way I think make sense. Check out these great tips the CEO of Portent Interactive and others gave me to improve my blog.

While playing around with this page rank checker (it pings multiple servers from Google) I’ve found the following Page Ranks (the higher the number out of 10)

Web Strategist = 6
Scoble = 7 (although I’ve seen it at 8 )
Portent Interactive = 6
PodTech=7
HDS (my former employer) = 7
World Savings (former employer) = 5
Jason Calacanis (who picks on Search Marketers and then gets lots of links) = 7
Matt Cutts (Google’s top blogger) = 7
Jeremy Zawodny, Yahoo’s top blogger = 7
SFGate = 8
Digg = 9
Techmeme = 7
Yahoo = 10 (although they used to be 9)
Google (since they invented this Page Rank I guess they deserve it) = 10 out of 10

As I understand it, Google was the first to deploy page rank, and beat Yahoo to the punch, this lead SEM and SEOs to aim their targets to please Google, which continued to put them ahead of Yahoo as the primary search engine. Sometimes first to market pays off. (Update: I spoke too soon in this paragraph, learn more about page rank here)

I’d also recommend you check out this list of top Marketing bloggers, The Power 150, it shows their page rank, and a bunch of other unique stats to be on the list, can you find me?

Leave a comment of your page rank.

13 Comments so far

  1. Pat Phelan June 2nd, 2007 2:19 pm

    Never checked this before Jeremiah but am delighted to announce I am a 5.

  2. jeremiah_owyang June 2nd, 2007 2:25 pm

    Thanks for sharing Pat. While numbers are just numbers, Robert Scoble is the number one Robert in google search results because of his high page rank.

  3. Pat Phelan June 2nd, 2007 3:33 pm

    number 1, Pat
    http://www.google.ie/search?hl=en&q=Pat&btnG=Google+Search&meta=

  4. Matt McGee June 3rd, 2007 1:15 am

    Hi Jeremiah,

    PageRank actually plays very little role these days in determining the rankings you see on Google. It’s biggest impact these days relates to Google’s indexing of a page — how often will a page be indexed, and will it end up in the supplemental index or not.

    High PR is still a Good Thing, just not for the reasons many people think it is. :)

    Oh, I’m a PR5 fwiw….

  5. Chris Brogan... June 3rd, 2007 5:06 am

    I’m a six. So if I’m in your orbit, and you’re a superstar, than I feel pretty durned good about it.

    Now where’s my sandwich?

  6. jeremiah_owyang June 3rd, 2007 6:57 am

    Chris, I’m in your orbit, a small moon on the fringes!

    Matt, thanks, I understand, I also know that specific instances of topics if talked about (and if someone links to you quite a bit) can score higher than others with page rank)

    Thanks for the clarification

  7. Connie Bensen June 3rd, 2007 11:46 am

    Thanks for a whole new set of tools! http://www.iwebtool.com/tools/ is great!
    The keyword density checker creates a fascinating cloud.

  8. vivek June 3rd, 2007 7:54 pm

    “this lead SEM and SEOs to aim their targets to please Google, which continued to put them ahead of Yahoo as the primary search engine. Sometimes first to market pays off.”

    Nonsense. Google won because their search quality is better, not because spammers flocked to them.

  9. Adam Darowski June 3rd, 2007 9:55 pm

    Booo… just a 5. ;)

  10. jeremiah_owyang June 4th, 2007 6:29 am

    Vivek

    I think I need to step back and learn more about SEO, and SEM.

    If you can recommend any good books or resources, that would be really helpful

  11. Brian Keith June 4th, 2007 1:34 pm

    Jeremiah,
    Your best bet is to follow the top SEO blogs:
    http://blog.searchenginewatch.com/blog/
    http://www.searchenginejournal.com/
    http://www.seomoz.org/blog

    Vivek and Jeremiah: we as a marketing agency focus on Google because that is where most of the customers are. There are many reasons why people choose to use Google over other engines- search quality, because everyone else is, because it is easy to use… they all have the same effect in aggregate: most people use it, and so most SEOs and SEMs target Google.

  12. jeremiah_owyang June 7th, 2007 12:36 pm

    More details about page rank, I was incorrect above, and will update the post

    http://www.smashingmagazine.com/2007/06/05/google-pagerank-what-do-we-really-know-about-it/

  13. Web Design Ireland August 29th, 2007 1:58 pm

    i agree, many webmasters love the idea of having the TBPR but this causes confusion as it can show you different results then what your PR really is, i hope google get rid of TBPR but i would say they wouldent as its a great marketing tool for google

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