Research: Future of Online Advertising
Categories: Video, Web Analytics, Web Industry, Web UsagePosted on May 22nd, 2007Colleague Gil Roberts sent me this excellent report of a presentation that was done at the Silicon Valley WebBuild last week. Download the useful presentation (PDF) to get the data about the future of Online Advertising, and the impacts of social media to mainstream web.
The speakers included; Safa Rashtchy, Managing Director & Senior Research Analyst, Piper Jaffray, Brian Schmidt, Manager, National Agency Team, Online Sales & Operations, Google, Inc, Brian Kaminski, Managing Director, iProspect, Chris Wallace, Vice President, Media, iCrossing, and Bennett Zucker, Vice President, Right Media Inc.
Interesting how the growth of social media has created a significant pie of the web now, and the advertising dollars should double over the next few years online.
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Yulia
Jobs for the Web Strategist- Social Media Strategist at M Booth & Associates, Inc. (New York, New York)
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- Manager Web 2.0 at LexisNexis (New York, New York)
- Midwest or Southwest Sales Director at LiveWorld (Chicago, Illinois)
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Jeremiah Owyang
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Altimeter Group
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