Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers

Webvisions 2007: Slides and Video Social Media Strategies for Corporations

May 05th, 2007 | Category: Conference, Web Strategy

Update: I’ve uploaded my slides to Slideshare (Thanks Brian Oberkirch for the tip, be sure to see where I quoted you) from my Webvisions presentation in Portland. There were over 50 people in the room, most were very sophisticated with social media, and many had already deployed many of these tools within the organization. Of course, I got the usual, “What’s the ROI” question, and other great commentary.

I was ustreaming the whole presentation live, and there were people in the chat room talking, commenting, and I even took questions from the chat room, a true demonstration of how social media is used. For the most part, I try to answer two questions from the live audience to every one in the chat room, I still feel we should focus on those that are physically closest to us.

As usual, Webvisions was great, this year a little more intimate, but that gave more quality as far as building relationships, getting to know people and having meaningful relationships, it’s much harder to do that at other conferences –like Web 2.0 or SXSW.

Thanks Brad, Ross, and especially Kit Seeborg for having me out, I love staying at hotel Lucia.

Update:

I love Ustream. They let me archive whatever I want at no cost (and you too)

I’ve embedded my presentation below.


Ustream Video Capture


Slideshare Slides

14 Comments so far

  1. Reader May 5th, 2007 3:43 pm

    Your slides link seems to be dead link. Please correct it. Thanks.

  2. Ross May 5th, 2007 11:11 pm

    Jeremiah, it was great seeing you again! even though I didn’t see you at the wrap party, it was great getting a chance to talk at dinner the night before. I hope you’ll see you back in PDX next year too.

    …Ross…

  3. Erica May 6th, 2007 3:59 pm

    Great seeing you again Jeremiah — and thanks for letting me interview you for The Business Makers Radio Show ;)

  4. Jim Turner May 7th, 2007 8:57 am

    Thanks for asking and answering my questions through the chat room Jeremiah (I was Genuine) and as a side note, I received a Twitter from a friend in your audience! Talk about interactive!

  5. Stacey May 7th, 2007 9:46 am

    Great presentation Jeremiah! It gave me inspiration to get things moving at my company.

  6. Web Things Considered » WebVisions Day 2 review May 7th, 2007 1:39 pm

    […] Jeremiah Owyang (presentation) (slides) Jeremiah discussed ways to present and implement social media strategies in organizations. The slides should sum it up well or watch the presentation. I need to try some of this stuff with my company. The Air Traffic Controller idea is a good start, though hardly anything is ever said about my company in the blogosphere (perhaps that’s as good a reason to start doing this). […]

  7. Web Strategy by Jeremiah » Presentation featured on Slideshare (Social Media for your Corporation or Group) May 8th, 2007 7:54 am

    […] You can watch my presentation (gotta love ustream) as well as check out the slides on this post. […]

  8. jeremiah_owyang May 8th, 2007 11:35 am

    Thank you all. I aim to keep things interactive. I’m glad to help.

    I’m happy to present at other conferences, my email is listed on the right.

  9. Please leave » shelbinator.com May 11th, 2007 11:27 am

    […] And because I just discovered this thing, I’m going to take this opportunity to play with SlideShare. […]

  10. Web Strategy by Jeremiah » Web Strategy: The “Air Traffic Tower” helps to keeps you relevant May 14th, 2007 8:10 am

    […] In my presentation at WebVisions (watch video and slides) a few weeks ago, I discussed this concept, below is the breakdown of how to create your own Air Traffic Tower. […]

  11. Interesting Links « Organized Mashup May 14th, 2007 5:51 pm

    […] Webvisions Slides […]

  12. Web Strategy by Jeremiah » Edgeworks Concept: How Social Media impacts Company Communications (Expanding upon Brian Oberkirch’s theory) May 16th, 2007 10:26 am

    […] Often these media creators connect with people with similar interests. As denoted in my recent presentation, research indicates that trust is highest when people connect with others “like me”. […]

  13. iulrsxhsio June 27th, 2007 12:45 pm

    Thanks for this site!
    hifue.info

  14. max July 19th, 2007 3:27 pm

    very, very interesting and useful, thanks for sharing it.
    max (italy)

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