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PodTech in 10 ten mentions in CES Conversation Analysis

Categories: Events, Social Media, Social Media MeasurementPosted on April 10th, 2007

imagesces-subject-word-analysis

(Image from Blog Business Summit Report)

The Blog Business Summit has done some analysis using quantitative and qualitative methods to find out the top buzzed brands at the massive 2007 CES show in Jan at Las Vegas.

Microsoft and Apple took the lead, however it’s interesting to note that PodTech is in that top ten brands mentioned. What’s amazing is that there are some pretty big brands associated around PodTech, so this is a proof point of how community outreach worked. We’ve also seen some research that correlates the terms “Seagate” (our sponsor for the event) and “bloghaus” you’ll see that the mentions from their brand had a spike during that time, directly tied to the event.

Have you seen my “clip report” of all mentions, blogs, podcasts, images, and videos of Bloghaus? Quite a bit of data was created during the event, resulting in the impacts on the study.

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