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Industry News: LinkedIn gets a Community Evangelist

Categories: Community Marketing, Video, Voice of the Customer, Web IndustryPosted on March 26th, 2007

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(Left: Mario Sundar and Jeremiah Owyang)

LinkedIn, a social networking contact website is demonstrating how important customers are to them, as they’ve recently hired a Customer Evangelist. This role is appearing in many companies, I had such a role at Hitachi. Mario Sundar, a well-known Marketing blogger and thought leader has accepted the role.

What’s his mission? watch his video
I informally interviewed Mario on video, you can watch as he explains his purpose as a Customer Evangelist, Congrats Mario and congratulations LinkedIn, you’ll now have a better connection with customers, communicate more effectively and continue to put a human face on your company, you couldn’t have picked anyone more friendly and genuine than Mario.

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8 Responses to “Industry News: LinkedIn gets a Community Evangelist”

  1. [...] They call him their Community Evangelist.  After only a year of experience, Mario Sundar has now taken over the position as a professional blogger with LinkedIn.  One year sounds like a very short period of time to become the lead blogger for a company such as LinkedIn, but in real world time, one year is basically a veteran.  Mario was brought into the blogosphere by another blogging evangelist and a blogger I have been reading for a long time, Jeremiah Owyang.  Jeremiah is also a lead blog evangelist for PodTech.  Jeremiah states: [...]


  2. Thanks, Jeremiah, for your kind words.

    As Shel said, now I’ve my task cut out for me. Time to get started…


  3. [...] Martin McKeay - StillSecure Martin is a personal friend of mine, and has recently started as the Security Evangelist for StillSecure a security solutions company. While still too early to sing any praises, we’ll keep an eye on him. Martin is a Security Blogger “A-lister” Podcaster, VideoBlogger, and Speaker. Mario Sundar - LinkedIn Mario announced his succession as the Community Evangelist at Linkedin a few hours ago. [...]


  4. Hey buddy,

    The Title has a minor typo. Loved your community post. You’ll be hearing shortly from my blog :)


  5. What’s the typo?


  6. I’m relatively new to both blogging and LinkedIn Network. However, I’m experienced in corporate America … and it is always a good thing when a company recognizes the importance of the CUSTOMER in their efforts. Good luck Mario!

    peace,
    Villager


  7. J,

    It says LinkinIn instead of LinkedIn :(

    Villager,
    Looks like you’ve got it. I think for any company — from Fortune 500 to startups, the customer is paramount. Here’s another blog that’d make a lot of sense to you: http://customerevangelists.typepad.com/.

    BTW, nice pic :)


  8. [...] LinkedIn has quietly kept to itself over the past few years and has emerged a winner, thanks to Mario Sundar, LinkedIn’s community evangelist for inviting us to this wonderful gala of fine food, wine, cheese, and decadent chocolates at San Francisco’s ferry building. [...]


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