Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers

What would you ask me?

Tomorrow, I’ve been invited to be part of the Marketing Voices podcast by Jennifer Jones. What questions are burning in your mind regarding Social Media, Marketing, Community, or program management? What would you want to know?

I’ll credit you in the show, and it will likely be produced and published by early next week on the PodTech site.

So fire away, leave a comment, and forward this post to your colleagues…you can participate in the show!

15 Comments so far

  1. maggie fox January 3rd, 2007 1:15 pm

    I think today’s research from ABI is very interesting - that in less than 5 years there could be as many as 170 million-plus people using social networks from mobile devices.

    There - that’s my question. How should companies in the social media space be planning for the mobile revolution? Actually - how should we all be planning for the mobile revolution - but maybe that’s another podcast altogether;)

  2. Tina Lang-Stuart January 3rd, 2007 1:27 pm

    So I’ve got over 100 news feeds I should read (or at least scan)daily, a podcast or two to listen to, one, two, three or more social networks I belong to that ping me about something every other day….and I don’t want to get up at 4 am every day as Steve Rubel claims he does to stay on top of everything.

    Have you come across any news aggregation sites that can help us save our sanity? Will the traditional newspapers have a stronghold on these aggregation sites or will citizen papers such as OhMyNews claim that space? I’d love to hear your thoughts.

  3. jeremiah_owyang January 3rd, 2007 2:02 pm

    These are both great questions, keep em coming.

  4. […] Check out this conversation with my two favorite guys in the social media space, Brian Oberkirch and Jeremiah Owyang. They bring up all of the great points about using social media in a corprate setting. Jeremiah is going to be interviewed by Jennifer Jones on Podtech.net and you can submit your questions to him here. […]

  5. Rich Pearson January 3rd, 2007 2:22 pm

    There was a good article today about how Linked In has disrupted the “traditional” job sites like monster, careerbuildier and hotjobs. What other categories are ripe for disruption by social media ?

  6. Tom Mandel January 3rd, 2007 3:44 pm

    Rich’s question is *great.*

    I have a related one: how will social media affect the *work* life of enterprise folks? Will blogs become literally ubiquitous — as much a job function as emails are today? Beyond blogs, how will audio and video hit the enterprise knowledge worker?

  7. Chris Ronan January 3rd, 2007 4:58 pm

    Here’s a question coming from a web developer’s perspective. In 2007, all we’re thinking about is social media. The frustrating thing is that we rarely make profit on applying social media to our clients… but at the end of the day, we still believe that our customers care about being different and using social media applications to drive traffic.

    I am a big fan of your blog. You have done a great job of giving us examples of real business applications for social media, but my question is this: What are the things we can do to pull together as perceived “experts” to fashion a template to help cross this new divide?

    While we’re advocates of social media, especially in Dallas Texas, it’s still much of a “phenomenon” especially to our clients who aren’t as plugged in as we are.

  8. Brian Keith January 3rd, 2007 5:49 pm

    I was at the local bank, a mid-sized bank, and I asked the customer service manager if her company blogged.

    “What’s a blog?”

    Banking is a conservative industry, fine, but here is a normal person who has never heard of a blog. When do you think blogs will become as ubiquitous as Google?

    Also, second question, how should firms decide between spending on traditional internet marketing like PPC and SEO vs. blogs, wikis, and such. There is a place for both, no question, but how do you decide?

  9. Karen O'Brien January 3rd, 2007 11:01 pm

    Here’s something that I would love to hear your opinion on: How important is establishing credibility in social media? What factors help a company (or an individual) establish credibility?

  10. Michael O'Connor Clarke January 4th, 2007 6:58 am

    A nice simple one for you, Jeremiah: what is your #1 prediction for social media in 2007?

  11. jeremiah_owyang January 4th, 2007 7:34 am

    These are all so great, thank you all.

    Now, the tought part…pairing it down for a 15 minute high level podcast. For those questions I don’t answer on the Podcast, I will answer in some shape or form (as appropriate) via this blog.

  12. jennifer jones January 4th, 2007 8:19 am

    These are all great questions. Thanks to the community for sending them. Jeremiah and I will do our best to answer as many of them as we can.
    Jennifer Jones

  13. David Dalka January 4th, 2007 10:45 am

    If I’m not too late - Where do you see mobile playing into social media?

  14. jeremiah_owyang January 4th, 2007 12:34 pm

    Thanks everyone, we just recorded it, it will be live Monday, I’ll link to it.

    We used a handful of these questions to drive the session.

    Also, in the future, we want to make the show more interactive, so we’ll include community feedback as much as possible.

    David, someone already asked about Mobile Media above, I guess that makes your question even more relevant!

  15. […] Thanks to all who contributed questions on my blog, unfortunately I wasn’t able to get to all of them, although I promise to address all of the questions. Some of the questions, I don’t have the answers to (stuff about mobile) but I’m going to do more research on it, to figure out how Corporate Web Strategy intersects with Mobile. Since I’m at CES this week, this is a great time to start. […]

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