StumbleUpon Videos provided Relevent Media based upon Social Preferences. Exit ‘Web Surfing’ enter ‘Social Preferencing’

Colleague Robert is very excited about this interview he had with StumbleUpon. I check out this video service, did some voting for my preferences and just let it rip. This saves me a ton of time from surfing viral video sites, as this tool aggregates them all, catalogues ratings about the video and pairs up users with other similar interests. (Or so I suspect).

This is a great example of an overlay application that sits on top of data in the ‘Cloud’ and then looks for patterns and matches them up based upon opt-in user behavior. There’s a lightweight Social Network feature that lets you find other birds of a feather.  You can check out SutmbleUpon Video now your peers are the content editor, yet another example of bottom up delivery.
If I want to be entertained to watch some fast videos that meet my ADD needs, I’d rather watch StumbleUpon videos than TV. I’ve a ton of questions and ideas of how this model could be extended to a variety of web strategies.

If this trend continues it could end up changing how we access online information. Perhaps Web Surfing could diminish while Social Preferencing crescendos.

This entry was posted on Thursday, December 14th, 2006 at 6:02 am and is filed under Social Media, Video. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.