A Web Strategist should be able to have a full converastion about their vision of the web without even mentioning tools or technology. The conversation should be at the feature and benefit level, include people and should be articulated with normal English.
I define a Web Strategist is one who defines the long term vision for a website that meets the needs of Users, the Business, and the Tools.
Speaking of defining roles, I’ve been called a Web Hippie, an Evil Liar, and an Neo Marketer.
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Rob Grady
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jeremiah_owyang
Jobs for the Web Strategist- Sales Director at GasPedal (Chicago, Illinois)
- Digital Marketing Strategist at Imagination Publishing (Chicago, Illinois)
- Social Media Marketing Strategist - Spanish Speaking at Crimson Consulting Group (Los Altos, California)
- Yahoo! News Social Media Editor at Yahoo! (Santa Monica, California)
- Online Editor - Marketing and Communications Department at Environmental Defense Fund (District of Columbia)
- Community Technology Manager at The Washington Post Company (District of Columbia)
About
Jeremiah Owyang
SF, Silicon Valley
Partner, Customer Strategy
Altimeter Group
Columnist for Forbes CMO Network
Client Disclosure Policy
Affiliations and Rankings
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